Gadgetory

hey guys this is Austin and today I'm here with the closer look at the new Galaxy s4 samsung invited me out to New York City for the launch of their new experience shop and Bruno Mars was even there and played an awesome private concert but they also had the galaxy s4 out on display I'll definitely be doing a full review of the gs4 soon but since I was at the event I had the chance to catch up with Ryan Biden to ask him some questions about the phone all right intro so so really you're reading your questions off an HTC One sure so as Director of Product Marketing my team is responsible for all of the messaging for a phone so how we talk about them the features that we highlight and basically how they get sold here in the US so galaxy s4 our brand new flagship device and there's really probably four main things that have somebody who has no idea about this phone I draw your attention to so the first is as soon as you pick it up you're going to see the big bright screen 5 inch full HD super amoled beautiful display looks fantastic then when you start to use it there's a couple of things you're going to want to do right away want to start taking pictures with the camera so we've got a great high-end 13 megapixel zero shutter lag camera in there with lots of really unique software features that make taking those photos and really taking really unique photos that much easier so with modes like dual camera eraser shot drama shot being able to do really unique stuff you never do with a camera let alone a cell phone camera before so lots of neat stuff there we've got some really neat new ways to interact with the phone with air view and air gestures so now I can interact with my phone without even touching it so either hovering my finger over to get more information or waving to answer a call if my hands are dirty or my hands are full so lots of really neat ways to interact with the phone and then the other piece would be that we've actually got a really cool feature built-in it's got an IR controller so it can now actually control your TV set top box home theater system DVD player blu ray player all of that stuff and it's got an integrated program guide so show recommend shows for me based on what I like to watch and then I just tap the show watch it on TV so lots of oh and it does all the basic stuff you'd expect your smartphone to do as well so you've got all these really cool really unique stuff plus all the bay obviously the galaxy s3 was hugely successful for us I mean it's done great-greats been very successful in the market and from a design language danboard it was also very well received so what we wanted to do is create a device that kind of continued that feel on the things that people liked about the galaxy s3 in terms of design removable battery kind of look and feel but then really extend the software functionality make it truly unique so for us it became less about kind of the hardware specs although they're great but it's what are those experiences on the galaxy s3 that people really liked and how we can continue to build and refine them the great thing about being Samsung is we make lots of devices in lots of different areas so for example we know people like a great camera on the smartphone and we have products like the Galaxy camera that we can leverage to understand how can you do cameras differently how can you do that stuff better and then take that you I now kind of bring it back into our devices so really understand how consumers using all of our devices and start to bring those things together why exactly did you guys choose to go with the same kind of plastic design it's about something like metal or glass or yeah I mean not surprisingly it's a common question what is they so the thing to keep in mind around all that stuff is it's about being very purposefully designed so we know that people are using these phones for a long time carrying them around and as they get bigger they tend to get heavier so one of the things that's very important for us is keeping the device thin and light and so by using the polycarbonate materials instead of aluminium we get to be able to do that the other thing is that it allows us to have that removable battery and expandable memory and at this point we're pretty unique in the spaces we're just about the only ones doing that today so of course big thanks to Ryan for the interview and definitely be sure to let me know what you think of the galaxy s4 in the comments below if you're interested in more feel free to check out the galaxy s4 speed test and if you enjoyed be sure to leave a thumbs up and subscribe for the full review anyway guys I will catch you next time you