Gadgetory

welcome to the 359 I'm dr. Chang I'm Joanie Salzmann I'm alfred hang our 5g package continue to steam along today we've got a look at how 5g might change video Joan tell us about this scary utopian future 5g might actually bring it's a scary it could be awesome it could be amazing it depends on your your perspective but yeah tell us about this idea of 5g potentially customizing video on the fly well the idea is that 5g opens up the ability to have video that's much more interactive than we've ever really known before and interactive video up until this point has been really clunky it hasn't been super popular it's been interesting but not not very certainly stops you have to push like a bundle a lot of it is most of it is kind of choose your own adventure or style stuff where the story line pauses and it's like does the character go to the scary woods or go to the castle to fight the dragons stuff like that 5g has the capacity the capability of potentially creating videos where the plotline changes depending on how you react to watching it on your phone it could have VR and AR could explode because of the capabilities of having that real-time exchange of information happening with your phone that 5g can handle that previous technologies couldn't that opens all kinds of crazy price concerns right because if it's like constantly watching you for your reactions right while you watch everything with a ski mask on dude so yeah hockey mask it's yeah we're in a time right now we're hyper not hyper aware but we're more aware than we have in the past about how technology compromises our privacy in order to give us things that delight us right as some companies like to put it so with this one it's the same situation people that I talk to are like one great thing is how with 5g we can use your cameras to be taking in all this visual visual information that will further advance the ability to have interactive television but the downside is that your camera would be taking in all this visual information all around you all the time so there's always it's good we're gonna have to figure out a way to strike compromises that don't creep people out all right well speaking of privacy the EU is holding a big privacy conference in Brussels I'm Katie Collins is out there but offer to get some of the details on what Apple and Facebook have said at this conference right yes so Tim Cook spoke at it earlier today and he's actually the first tech CEO to speak about privacy and aus data privacy law this has been brewing for some time now but usually through a privacy officer or some lawyer for you know Amazon or Facebook or Google so Tim Cook is the first tech CEO to actually comment about this and he basically you know criticizes the tech industry and talks about all the issues with privacy that we've already seen through the last year you know companies using your data and things like that and then he laid out basically apple's plan or what Apple wants in a u.s. privacy law which includes the right to have your personal data minimized the right to know what is being collected about you the right to control you know you can edit or delete what data a company has on you and then security as a foundation for all that making sure all of that is stored on a secure server the interesting part is that he criticizes a website or you know you criticizes tech companies out there doesn't name any of them right you know a lot of it is what Google and Facebook does and if you look at Google's privacy framework it's almost the exact same thing Facebook didn't lay out their their you know whole plan for what they want on us data privacy law but Mark Zuckerberg basically went out there and said hey you should trust us yeah that's that's that's what I'm gonna do trust mark alright lastly in the time that we had last time we have I just want to give a shout out to Maggie reruns exclusive interviews with FCC Chairman occupy and Commissioner Jessica rosenworcel who talked about the dilemma facing rural broadband and how they can agree and sometimes disagree on some of the solutions to fixing that problem for a full coverage sugars on CNN I'm Roger Cheng I'm Jody sawsan I'm Alfred Inc thanks for listening like this weird they barely touch the surface that's true I mean okay thanks everybody for joining us for the recording of the audio podcast of the 359 you can subscribe to that and the links down below until then keep sending in your questions and comments so we can keep the conversation going let's go ahead and jump into the hot button issues Tammy Thompson and Dean Jones say bye-bye privacy Alex Mitchell says this is an episode of Black Mirror coming to life but guess what the next Netflix interactive series is going to be yeah but it's not like facial recognition she shows up I just wish that like with the advent of 5g on this that have you ever watched a movie of somebody and like they're clearly on their phone the whole time yeah where's like you'll pay attention to this part I hope that the facial recognition can notice that I'm like hey this is an important part you should be watching the movie just stop it's like a Broadway play like when you have your phone out like right usually like you don't do that because the actors are like right there now I can do that well this would so this would be more effective on phone right like if we're really working a movie theater on your TV like it's really watching mobile video I may be the video and your phone stops and like pay attention or something that's crazy really they were like after you finish 20 episodes the actors are stopping like hey you should probably take a break look I see the dead look in your eyes before you show up can't wait till we can do that for our viewers as well hey look man look you look kind of tired maybe you shouldn't be watching the show right now man whatever really it's cool I mean there's just so many ways that 5g I mean this is just one of the kind of like most had trippy ways of yeah I mean I didn't even the story doesn't even touch on the fact that 5 G's implications for driverless vehicles also has second wave effects for entertainment you know when you don't have to drive anyway yeah what are you gonna be doing in that car you're gonna be able to watch more movies more music in addition to other things but you know so much hot dog we can eat so many hot dogs as well as Reeboks maybe what if the books can also tell your facial recognition like coming back at you and they change like the next chapter based on how poor Hugh are I mean that's like that's like I'm physiologically a lot easier yeah I feel like that's feasible now yeah yeah probably everything is also sexy because we don't talk about 5g probably what questions do we have staying on the same vein life improvement says they already know what you're watching wasn't there a story a while back about Netflix tweeting about someone who watched the same movie on repeat for two years straight or something like that right then they volunteered that information now yeah what the difference is right now think of the information that anybody has about what you're watching as sort of like what a second grader could understand you know what I mean like it's like Netflix knows the title that you're watching and it knows when you start and it knows that you started it it knows how long you watched it when you dropped out and if you continue to the next episode that's really like all that they know and so they're algorithms and the profile the taste profiles that they build for you are based on that but what we're talking about here is that potentially Netflix or other video creators could know like what your eye color is so they could change the protagonists eye color to more closely match yours so you it makes them more label they could know if you're super shocked by what just happened and give you more shocks like that in the future it's know it's knowing if you're in transit on a bus and they could have the character be in transit on a bus to make it like the the mobile phone gives you so much more data about who you are what you're doing than anything that we have right now and five g's what's unlocks the capability to harness that data and analyze it in real time which is the crucial thing yeah it's the whole idea of low latency right this no basically no lag time between you know network speeds that would enable like things to be changed on the fly because right now with even with our current network that just there'd be enough of a life that doesn't really work son feasible at all but with 5g you can get that instantaneous reaction which again is scary I don't I'm not down to this I don't like this this is pandering at its best like I don't tune into content for someone to essentially help me self-serve I'm more into something like that I've latched on to a story as escapism I kind of want to find this out to the chat do you really want them to frame content that's more like you because that'd be really boring like if I'm watching a show and suddenly homeboys slamming whiskey and down in two chili dogs just like I am I'm changing the channel I love it when the algorithm just says like hey if we figured that you hate yourself so here's a character that also I mean just from a more basic level like this kind of data will will let the content people know when you're like when you're into this stuff when you're like based on based off of the phones that the cameras picking up that your your data it like it'll actually know whether like what are the I guess the hot moments in a show and allow them to replicate that better so they do that like more so like in real time then be able to replicate some of that in real time I mean because they would have to have shot a lot of this stuff ahead of time like another kind of scary prospect is as this is already happening as characters become increasingly computer-generated I mean how many movies are there were like almost the entire cast or the entire cast is computer generate it makes actors live actors be not a need to have for certain like but let's like the caveat to all this is it's not like there's all opera is still around like there's always gonna be theater there's still gonna be traditional storytelling via video like that's not gonna be going away like ever it's the idea that to be a little bit more optimistic about it assume that maybe they work out all the privacy stuff so that it's not compromising in like a really offensive way just go with that it does open up the possibility for having really cool experiences like Coachella could be like completely different Bernie I could be totally different if you don't alive events when you have in a way that like people that do live events haven't really even figured out what the possibilities are very curious what this also means for like advertising yeah it's like digital billboards out there that gee I wonder if that was on their to-do list that already exists like one of the companies I talked to why are wax they have technology where you you can have interactive layers on video and if like outside the window there's a billboard you can digitally and seamlessly put a personalized ad on that billboard so like that's already here like hey this guy looks like he's sneezing while he's watching our show clearly you have a cold your eyes are red your nose is red and you're coughing love it love it love it babe I'm just a stir by the thought that Netflix and chill could quickly turn into an actual porno shoot come on Kobe I'm wrong you're wrong I'm not wrong well because Netflix doesn't have porn so yeah I think I think it's that the cameras would be pointing at us sure let's move on I like that it was brought up lost legacy pointed out that Netflix already kind of experiments with personalized customization that's kind of redundant isn't it and how they change their thumbnails to appeal to you like your actual iteration with interaction with the interface results in thumbnails that tend to appeal more to you like if you watch more of the episodes with actor B actor B thumbnail shows up for you thumb something like that so that's an interesting thing to keep in mind they've already gone down this path pretty far and there's no slowing them down yet so for Craig and many many many others myself included let's give a quick rehash on what exactly 5g is and how that in fact plays into this outside of the fact that like it's powering the the data the cameras going back in real-time what what exactly does 5g take on what role does it take in this place I mean 5g sort of axes that that bridge connecting you to those services that offer by Netflix or Hulu and you it's five G stands for the fifth generation of cellular technology supposed to be much much faster much much more responsive less lag time and that connection speeds supposed to be able to enable a whole number of different echnology is like self-driving cars or the prospect of sort of on-the-fly variable video and so it's yeah for the most part it's basically the bridge that allows these content producers to contact makers to deliver customizable video to you on the fly so while we're still on the topic of 5g kozma Plex asks are there any potential adverse health effects of millimeter wave 5g networks has there been research done there so it's hard to say there has been there's been some part of the problem is there aren't a lot of millimeter wave deployments out there to really test the the adverse effects there have been a range of studies sort of looking at this sort of the general risk of having a cell signal so close to you at least the official stance so far like there isn't a heavy at respect although you Publishing's take your phone and your head too often although we do that now a lot but in terms of 5g it's silk of unclear there isn't a lot of testing for that I know I've talked I've talked to a bunch of researchers who say there aren't any more significant health risks to it but it's still early days so we can't really say for sure yeah I like that life improvement has jumped in and included that when you start getting to the far end of the spectrum blue light ultraviolet that's when things start to get dangerous but those are inching towards actual particle but not quite obviously it's still still light but that's when the when the waves get their densest so yeah I think we're fine I mean even - in the chat says oh I lost it after 20 years now amazed that people are still afraid of cellular technology everything out there has its own potential risk factor to a very small degree but would it be so mass-produced if there was legitimate danger I doubt anyone actually wants to endanger their their audience base I mean the history is full of examples where yeah yeah I think it's less that anyone wants to purposely endanger it's you know we're forging ahead on this technology and we're we're looking at sort of the prospects that come from it and not necessarily looking at the potential risks that said I mean Wi-Fi runs on a fairly high frequency everyone seems comfortable with Wi-Fi but like it's the research isn't there isn't enough research and there aren't enough deployments out there to really see how big a risk this is so it's still kind of one those to be determined things from APEC when 5g becomes available can phones change back to 4G or 3G are those going away yes for sure I don't know about 3G I think the carriers are starting to like kind of clean up that the older network but though there's definitely gonna be plenty of fallback to 4G and I think that's that's point one a lot of the experts have told me is the 4G to 3G to 4G transition kind of sucked because when you fell back to 3G it was like falling back to dial-up it's really a terrible experience what they've been trying to do now is bulk up the LTE technology so it's kind of on par with 5g not quite like the drop won't be a significant like you'll be going from one gig to like 400 or 300 Meg's per second which I mean still is fast enough for you if you're just you know browsing the internet or streaming video so yeah there's definitely gonna be plenty of 4G there's a lot of legroom for 4G to go on for a while so it's not like once 5g is upon us they shot everything else down all right we're almost out of time but I really love this question I want to take from Matthew who is going to build this type of content referring of course to this interactive invasive Netflix is watching you content who has the servers and resources to spread this content well initially it's gonna be really expensive to make so you're gonna be seeing you'll be seeing a lot of big companies make it so that means like Netflix Verizon is very interested in supporting people too but like I said why are boxes come one of the companies that I talk to you they make a sort of like like an Adobe Creative Suite for interactive video sort of model and so they have stuff right now where you can as kind of like semi-professional not gigantic huge brand content creator get access to some tools to insert interactivity into video that you that they're already making so it's not just it's kind of like how VR content is right now like it's something that's really expensive to make and so unless you are a giant company or you're funded deeply then it's hard to make really splashy stuff but that's not to say that there aren't people that are scrappy and making stuff on their own you know kind of like duct tape and Springs and sprockets putting it together very curious if Apple would get into this or be interested in it just because they certainly have the platform for it if all those with like the IR cameras on the end like facial recognition based off like the iPhone 10 yeah and then trying to expand more into like making content like it's not Apple TV but it's like I forgot the name well there's a streaming service yeah next year yeah but also directly conflicts with all the privacy we are at the end of the line I just like this closing thought from Alex Mitchell that says we need a personal information company that contains controls all your personal info on websites and apps that way you know what info was where and you can be aware of what's out there instead of hiding I thought that was kind of an interesting thought and I'd like to see if anyone else thinks that's an interesting thought oh so instead of like instead of like like you go into Google I'm finding out how much data Google has on you then you have to go to Facebook and then like download your data they're like because one that has everything like your entire internet yeah that's kind of a slope they're just putting all your eggs in one basket but I'd be interested in the concept and see how it could actually flesh out we want to go in does something like but then you would have to opt in for that you would basically have to sign in to that website from Google and Facebook and all this stuff I mean I also thought that's all yeah yeah all right we are out of time we are out of time go ahead and take it away Roger all right the 3:59 is available on iTunes tune in stitcher feedburner google play music Google podcast the Amazon echo of course cnet.com see y'all tomorrow by you