Gadgetory

okay so tell me about the happy pork a surprise hit of CES at its most basic happy fork is a tool to help you eat more slowly the demo fork that we have here has been pre-programmed on a 10-second interval and it basically means that if I'm putting food in my mouth under 10 seconds it will vibrate as you can see here I've just activated the lightest one Brent and I had a vibration so basically you'll be having this on your tongue and going okay oops 20 and 20 zoot suits you can I try as I've been less than 10 oh yeah we've got the Fitbit flex that flex is a risk-based device it does activity tracking steps distance calories it is super super comfortable and lightweight it's got 5 LEDs on it so if you tap it and actually tells you your progress against your goal but what's also important about it is it that uses Bluetooth 40 so it wirelessly syncs in the background to smartphones it is a band you wear like a watch it does tell the time as well the date but you can also do quick things like check your heart rate as you see here check your calories burned on that day as well as check your steps right here on the watch right a huge trend at 2013 CES this year is this idea of the quantified self basically wearable gadgets and apps that can give you more information about how you behave what you do and how you can make yourself better so for example I'm wearing this spree headband which attracts my heart rate my motion and my body heat so that I can get more information about what happens when I exercise or when I just like walk around looking kind of let's talk a little bit about this data gathering trend and this idea of sort of the quantified self that's always been kind of I think the big appeal a Fitbit that you could gather so much information about yourself where do you see that trend going well so we think it's really about learning insights and being able to understand our behavior what you do on a day-to-day basis and how it affects your help so the data is really important but even more importantly is what is how does that matter what does it really mean well I think for some people the data itself is very compelling I think for most people though it does need to be aggregated in a way and delivered in a way that's really actionable so lots of numbers it's exciting at first but unless you can do something with it that day in and day out for the long term it's not going to be as successful so for us we've really focused on these things like hobbits where you take all that data and make it bring it to people in a way that they can do something with it obviously you can't change a you know a lifelong learned habit of eating habit overnight when I asking that but very slowly and progressively to really reprogram that habits so that you can eat more healthily and wearable tech is starting to take all forums including more subtle options like this patch for those people who don't have to always go around be like I'm quantifying myself I like it I like the pad so it's a multi-sensor product just like our other products that people use today it has three axes of motion as skin temperature rate of heat coming off the body conductivity skin munch all that together and create these really accurate algorithms around calories burns physical activity minutes of physical activity steps sleep patterns that you have and people generally use that for you know use our products today for weight loss but also diabetes management sleep management bunch of different kinds of conditions having that feedback or having that dashboard about me allows me to make proactive change and and change behavior no probably a lot in the longitudinal longer certain way and we see that we see that in the journeys that our consumers use every day so I have a pretty important question about the fork though was the dishwasher compatible yes it is so I'm saved that was my big banner