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Apple Clips makes it simple to craft viral videos (CNET News)

2017-03-21
Apple wants to help you create better videos to share on social media the company has a brand new app it's called clips and it's coming out in April for iPhones and iPads it has a very Instagram and snapchat Eve I've about it you stitch together photos and videos add captions and filters to give it different special effects slap on some emojis speech bubbles and arrows to flow it on top but here's where Apple clips stands apart it automatically transcribes what you say to put captions on the video timed to when you actually send the words so if you slowly deliver a line it's going to show up slowly and splash across the screen why well because so many of us are now watching video with the volume off on networks like Facebook but for those of you with the volume up well you can splice in soundtracks there are several dozen soundtracks that layer in automatically to fit the length of your clip there's even tracks from artists you know like composer Hans Zimmer and in the end your video is gonna be cropped to a square making it phone friendly for those that take vertical videos you're then prompted to share and export it to other apps like Facebook YouTube and Instagram or you can share it with friends such as the friends in your video because the app can recognize the faces of people in your video if those people happen to be tagged in your Photos app and if the audio picks up you mentioning the name of someone on your iPhone contacts it's gonna suggest that you share the video with those people so in the end you can think of it as a light video editing tool like an iMovie jr. but with some social media flavor crystals sprinkled throughout I'm Bridget Carey and for more details on all things Apple head to cnet.com
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