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Apple unveils new MacBook Air with improved battery life

2013-06-10
like to talk to you about the MacBook Air the MacBook Air answered the question in this age of the iPad what is the future of the notebook the MacBook Air really gave us a direction of where the notebook can go and its really become everyone's ultimate everyday notebook and that's why we're really pleased to tell you today that we've updated an entirely new line of MacBook Air and these new MacBook Airs deliver the most important feature we always want in a portable device all-day battery life and the MacBook Air is based on a new fourth generation Intel Core processor otherwise known as Haswell ult and if you don't know Haswell ult it's a great processor for incredible power savings there's more energy-efficient CPUs there's twice the graphics execution units so we can run them actually at a slower clock speed to save energy and still deliver the 40% faster graphics performance and the Apple engineers have worked together with the intelligent engineers on some great low-power States so we can do things like wake up in one second or have standby for up to 30 days but the biggest benefit is battery life so here's the current generation MacBook Air 11 inch and 13-inch the 11 inch is now going to go from 5 hours of battery life up to an incredible 9 hours of battery life and if you like that the 13 goes from 7 to 12 hours of battery-life true all-day battery life and it helps across your entire system for example if you're like watching movies from itunes up to 10 hours you can watch almost the entire trilogy of Lord of the Rings it's amazing and of course MacBook Air is based entirely on flash flash is faster up to 45 percent faster than the previous version and Wi-Fi is flat faster - now 802 11 AC Wi-Fi networking now AC gets you up to three times the performance of 802 11 n at the same distance but the way to get that of course is you want your MacBook Air to talk to a Wi-Fi base station that supports a total of an AC so we're really happy - along with MacBook Air announced some new airport base stations entirely new designs there are actually a very small base just four inches square but extruded six and a half inches to get wider range from those antennas so there's a new airport extreme that does 802 11 AC there's also room in there for a hard drive so if a new airport time capsule as well and these are great base stations they're incredibly powerful they have a lot of cool features I'll just point out one beamforming it even sounds cool beamforming can send more energy directly to an 802 love an AC device to enhance the throughput and performance so these are great base stations the macbook air comes in 11 inch and 13 inch sizes and the value is even greater than before the 11 inch starts at $9.99 with 128 gigabytes that's twice the storage at the same price as before and the 13-inch with 128 gigs starts at 1099 that's $100 less expensive than before and these new MacBook Airs start shipping today as we have for a while now we're really proud that we lead the industry and the most environmentally friendly products so we're going to make sure everyone knows how important this is that Energy Star 5.2 most products don't eat people's most own arsenic-free display glass mercury fleet free displays BFR free PVC free and highly recyclable we lead at this and were going to continue to so that's the new MacBook Air they're faster graphics longer battery life better value faster Wi-Fi incredible notebooks
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