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Apple's iPhone addiction cure aims to save... the iPhone (Bridget Breaks It Down)

2018-06-06
the constant dings the endless scrolling the privacy worries the neck aches how can anyone love a phone anymore it's become this expensive tool that is vital for your success and yet also leaves you feeling awful about yourself and now the companies that make phones are having to make software to help you not hate their products how did we get here I'm Bridget Carey let's break it down go ten years ago when the iPhones App Store launched we were told there is an app for anything you can imagine there's an app for just about anything only on the iPhone fast forward to today now it's wow I'm sorry do you suffer from phone addiction don't worry now there's an app for that both Google and Apple introduce new settings and apps to put time limits on your use to remind you to take a break you'll also be able to get reports on how much you're using the phone and silence notifications anytime if you just want to be left alone when Apple unveiled these new options this week at WWDC it's through plenty of shade at apps like Facebook for being the problem and with good reason apps today are purposefully designed to manipulate our lizard brains with just the right lights and sounds and swipes to keep us clicking and liking and watching but Apple created the device that lets the problem flourish the iPhone is the playground for apps but the apps have gotten out of control there's just too much hitting you and drawing you in for more Facebook is poisoning the Apple and we're all getting sick but when Apple comes out with these new screen limits it's not because Apple wants to save us Apple needs to do this to save the iPhone to save itself because if you hate your phone if you hate how it makes you feel if you despise the whole experience of being dependent on a phone well then who cares what phone you buy or if you need a new phone at all once you reach that point the game is over for Apple let me say that I do love that we're finally getting more controls to curb our dependence and it's also fantastic that parents have more ways to limit and track their kids usage the next time Apple paints Facebook as the villain when these filmmakers say they really now care about your digital health just don't forget Apple still needs Facebook and Instagram and YouTube and all the rest they want you to buy that new phone with the better camera to share your shots on Instagram and watch those great movies on their shiny new screens these companies need you to back off but only so that you don't hate them they don't want to cure your addiction completely after all you gotta stay a little addicted to keep buying a new phone every year right thanks for watching so what's your take on the problem with screen addiction share your thoughts be sure to LIKE and subscribe that isn't if you're not like addicted to YouTube if you are then just take a break okay just put the phone down it's gonna be okay
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