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CES 2012 Live Press Conferences

2012-08-23
stand by for doors stand by for doors you you oh yeah oh yeah yeah you you you oh yeah oh yeah oh yeah oh yeah you you you you the program will begin in about five minutes the program will begin in about five minutes please take your seats thank you oh yeah oh yeah oh yeah oh yeah the program will begin in two minutes the program will begin in two minutes please take your seats thank you you one minute folks one minute to Showtime please take your seats thank you you I'm John Taylor with LG electronics USA happy new year everybody and welcome to CES 2012 or what i like to call occupy las vegas and welcome to your very first press conference of the 2012 show on behalf of all of us at LG we're excited that you made it great to see so many familiar faces in the crowd looks like everybody's bright-eyed and bushy-tailed this morning it's a wonder what an extra week between New Year's and CES will do for you and maybe it's that fresh oxygen that they're pumping into the rooms and after all it is eleven o'clock Eastern Time whatever the case were happy you joined us today we're unveiling our 2012 line of home entertainment products home appliances and mobile phones next USA Wayne Park has three decades of industry experience he served as head of the digital TV strategy on the global basis he held key roles in the LG Chairman's office and was also executive VP of corporate strategy for LG Electronics globally as our corporations most senior executive in the Western Hemisphere mr. Parker is responsible for overseeing home entertainment products home appliances mobile phones commercial displays air conditioning and energy solutions all here in the United States please join me in a warm LG welcome for mr. Wayne Park good job whoa big color good morning and welcome to the beginning of what promises to be the most exciting experience at sea show and even more exciting year for LG Electronics this year we have many remarkable innovations designed to deliver the latest technology design features and contents to enhance consumers lives we are eager to share this video this week but before we get started I would like to reflect for on the successes that led us to today as we all know year 2011 or the fight challenging year for economies around the world the United States included and yet 2011 was a pivotal year for energy filled with great successes that have made our business stronger and the future brighter than ever last year in a difficult economy LG electronics USA increased is revenues by nearly eight percent and overall sales for LG in North America exceeded 12 billion dollars thanks to traffic support from our retail partners we achieved record-breaking us sales in the fourth quarter last year and impressive markets your games for the year especially in 3d TV with our LG cinema 3d line preferred by consumers as the best affordable approach to 3d TV the wizard have drive our growth in 2011 in fact in a relatively flat obama in home appliances we maintained our number one position in US front load laundry for a fourth straight years as LG continues to deliver innovation and style to the market and we grew our share in multi door refrigerators after launching the largest capacity french door refrigerator in mobile phones we continue to improve our US business and brought to market some truly innovative enhances including the first dual core smartphone ecclesia spray 3d smart phone in a smartphone with a true HD IPS technology when it comes to the energy we advanced our us brand awareness the NCAA has tapped into the passion of college sports fans on a corporate level we strengthened our commitment to the environment increasing sales of Energy Star rated products by thirty percent LG partnered with Keep America Beautiful as exclusive consumer electronics sponsor for a Great American Cleanup activity and we responsibly recycled more than 10 million pounds of electronics and we launched an industry-leading commitment to cut LG's us greenhouse gas emissions in half by 2020 and we did all this while launching exciting new product categories like LED lighting and solar panels hood what a year despite the challenging business environment in 2011 life still good at LG and the best is yet to come our focus this year is to continue to grow our share in our core categories thanks to leading edge products and a redoubled efforts to be our retailers best partner today we invite you to experience the latest energy innovations designed to deliver the latest technology design feature positive future with innovative products that leave the market we continue to deliver on this promise keeping our customers foremost in our minds to create the value they seek but I won't ask you to take my word for it I believe our products speak for themselves Smart TVs and smart appliances to smart phones and smart home management all of which you will hear more in a pout thank you for joining us today and again have a great show thank you Thank You Wayne now I'd like to introduce our special guest speaker dr. Scott on he is president and chief technology officer for LG Electronics overseeing our company's 18,000 engineers and scientists around the world dr. Ron is a chief innovator and driving force behind LG's cutting-edge technology he's been instrumental in positioning LG among the top global electronics companies and greatly enhancing LG's reputation in the process to give you a sneak peek at what's to come from LG in 2012 I'm proud to introduce our master of innovation dr. Scott on your time happy new year everybody thank you very much for joining us at the first CES 2012 press conference I have a lot to talk about today and I hope you will agree that it's been worthwhile getting up so early our introduce was a new you know a smart TVs smartphones as smart appliances and how they're smart functions ties together across the different product category let me start with its Smart TVs we made a huge improvement in terms of feature like size early Dapeng light technology input device and many more are explained the major improvements to this year's 3d smart TVs one by one for this year we have developed larger display size for an even more immersive home theater experience we will be launching our large screen 3 TB in 55 inch a 16g 72 and even 84 inch sizes our cinema 3d TV uses an ultra definition panel with a resolution and screen area four times their of 40 24 HD panel we have also by embedding the LED units directly into the custom developed film we've been able to create tin opener for a visually stunning display like some of our competitors we use a direct LED penlight unit to recreate really rich and deep black levels introducing our cinema screen design we've gone to great lengths to reduce the thickness of our TVs pricing picture quality LG cinema screen TB has just a 1.0 millimeter bezel and 28 millimeter thickness let's talk about input devices last year we introduced an innovative new way of interacting with TBS the ROG Magic Remote this year medic limit as a wheel for scrolling to improve navigation of large list pattern register for intuitive control of common features and most exciting of all voice recognition as a natural solution for text input now searching through the endless amount of content available on our Smart TVs becomes easier than ever before with voice recognition taking things a step further we are developing a more lowest natural interface and translate physical gesture into user input this year in addition to voice recognition we are introducing another another major natural interface feature 3d gesture interface using a 3d camera not only can you use your hand to emulator function of the Magic Remote you can also enjoy the gains that recognize entire body gestures masher which is our feature for sharing media between all the products this year we've updated it by adding a lot of new features and we called it Smasher plus we've added wife mirror the older display on the mobile devices second display for mobile devices which allows the TV to be used as supplementary display mobile high-definition link for the best quality video connection from comparable mobile divide a wide i drew a strategic alliance between LG and Intel LG cinema 3d smart TV will be the first in the TV industry to feature intel widi technology we know the importance of application and to build a successful smart TV ecosystem we build we form the smart TV alliances with other ce manufacturers created the cellar lounge to help the developers register their application easily and launch it exciting new services and contents like our tradition and kpop zone these initiatives have helped us grow our platform and we now support more than 80 countries and offer more than 1,200 high quality applications since the start of the smart TV revolution we've heard that industry chipset have held us back from providing high performance and powerful solution on our TVs after a few years of development we are announcing our own chips the airline the airline chips the features a to your core arm CPU architecture a quad-core GPU and enhanced 3d this year we are going to apply the airline chipset to our Premium TB liner since last year we've been promoting the benefit of LG cinema 3d 3d technology with this lighter more comfortable and affordable glasses and will be improved 2d to 3d conversion in our set this year with superior tabs effect and smoothness to enhance the 3d experience we are adding a 3d depth control option and 3d streaming so that the audio can now be as exciting as the picture also as I mentioned earlier with our largest larger side TVs consumers can enjoy a more immersive and realistic 3d experience for single use of it we've created gracias pre 3d monitors and laptops the system features head tracking technology with the built-in camera and advanced 2d to 3d conversion you jerk and viewed of virtually limitless 3d content available or available on our pc today before we move on to the next product category I'd like to introduce another new product as you know google launched their updated TV experience last year and we believe cinema 3d magic remote and your core airline chipset that would make on LG google to be a popular choice for many consumers so this is your SES be showcasing our own series of Google TV's learning on the latest Google TV software our technology coupled with the Google TV platform will form the basis of strong future corking relationship with Google now let's move on to the smartphones as we will probably her we have invested heavily in LTE for the last few years this research in the world's first LTE demonstration the word 1st Lt chipset and world-class patent filings in fact LG was recently recognized as the clear leader in LT peckin by the Forbes magazine we believe this give us a firm foundation for future growth in today's comparative mobile industry building on our tea capabilities we have launched the LG optimus LTE smartphone this mud phone is currently our flagship model and is our first product to integrate the true HD IPS display this display features 4.5 inches I'd with HD resolution and 329 pixel per inch a 100-percent color accuracy for natural life like colors lower power consumption smartphones and tablets are becoming critical component of an enterprise mobility solution we've noticed that more and more employees are using their personal mobile device for both work and play the LG revolution smartphone integrated with VMware's horizon mobile technology is world's first 4G LTE virtualized smartphone and was honored with 2000 tariff CES innovation award this smartphone enables to Android operating system on a single device one for personal use and the other for work employees can now maintain privacy and control over the personal side while organizations are able to import corporate IT policies over the business profile you can expect many more exciting smartphones and their consumer-friendly features at the Mobile World Congress next month the final product carry that I'd like to talk about is smart appliances smarting is LG's unique technology for smart appliances which debuted last year and has evolved and been expanded for 2012 last year we introduced smart diagnosis heat smart adapt and smart access we also presented a feature that called food management which keeps track of the food stored in your refrigerators we've improved these features so much this year and it's been given a new name smart manager LG smart manager transforms the appliances into a complete food management system user can be called food item items stored in the refrigerator using the LCD panel using voice recognition or scan grocery receipt with a smart phone around the refrigerator to automatically download the food item list smart manager offers recipes based on what you have in your refrigerator region to this is health manager which suggests daily or weekly meal plans based on your family's family members files not only can you refer to your shopping list via your smartphone during grocery shopping but you can also directly order your grocery from the refrigerator in your home I'm really excited about another appliance innovation that we are launching this year blast chiller imagine you have a can of lukewarm soda oh you put it in a refrigerator to cheer it but it takes such a long time a typically fridge I rotates about 40 minutes to chira can even in a freezer with our blast chiller this is dramatically cut down to less than five minutes for a terrible wounds can of soda this innovation is made possible by a jet air planned swirling motion perfect for the chilling a can of beer on a hot summer afternoon what smart product possible is connected and in 2012 all of our devices will be able to connect interact and communicate with each other no matter what category they are in TVs and mobile phones will be able to show the energy usage and control appliances mobile phone will be able to share and stream content to our TVs and moving for our appliances will be able to connect to the plant smart grid systems around the world although we are focus on consumer electronics you at CES I'd like to briefly mention about LG's commitment to the future of smart grid the importance of intelligence energy management system is growing more and more so we are preparing home and building energy systems that help ensure our consumer products and energy solutions work in harmony we are also advancing our effort in green energy solution by developing the latest technologies for solar panels LED lighting energy storage and healings ventilation and air conditioning systems through these various initiatives I'm sure that our grander vision will put LG in a readership edition for energy management before I leave the stage I'd like to unveil one final product one of the product that we showed last year that really excited visitor was our small or LED TV well Your Enthusiasm has not gone unnoticed here we've got a much larger version for you this is our 55-inch oled TV at just 4 millimeter thin and weighing only seven largest and lightest or LED TV the beauty of this TV isn't just his appearance either the picture quality quality is superb and of course this is 3d capable and one hundred percent comparable with other LG 3d glasses as we expected from LG Electronics the products and technologies that I've talked about today are just a small taste of range of product that LG is showing here at CES 2012 thank you once again for joining us here today please to come along to our booth in central hall where you can see many new interesting product thank you very much happening thank you doctor on that's an amazingly thin screen I wanted to thank our good friends from google TV for joining us here today as well now I'd like to introduce three speakers who will provide a more detailed account of our us product launches for 2012 to begin with our to begin our product review is someone that you many of you know really well Tim Alessi the director of new product development for home entertainment in the United States with more than three decades of experience at Sony sharp and now at LG since 2004 he's responsible for us product development across all consumer electronics categories at LG here to share LG's us home entertainment product roadmap for 2012 is my brother from another mother Tim Alessi thank you John good morning again everyone it's hard to believe that a year's already passed since last CES when we introduced cinema 3d technology we were pretty much a lone voice in supporting a passive technology based on LG display's fpr but we were armed with consumer research that showed a strong preference when compared to active shutter glass and a lot of positive critical comments so based on that that gave us the confidence to mount a very aggressive marketing campaign for passive technology does that make us passive aggressive I don't know it makes us aggressive about passive I know that and the response from our competitors was pretty predictable they said well research is research but consumers vote with their pocketbooks and ninety-five percent of the market is using active shutter glasses pretty easy to say in the first month of our product launch but you know what they turned out to be right people do vote with their pocketbooks and as the year progressed it turns out that more and more of those votes are going towards passive technology this is not a red state blue state thing in this political climate but you can see that according to NPD the unit share of passive 3d has grown to over thirty percent of the market based on the latest reporting period being November and looking at it from a brand standpoint since our launch in April our market share has grown steadily we passed sony several months ago and we've got samsung square in our sights we think that trends going to continue for a couple of reasons first the core story for cinema 3d still resonates with consumers reinforced with the new technologies at dr on explained before we're going to go to market with a complete new lineup and we've expanded coverage of cinema 3d within our line to roughly fifty percent of the models but that's not the only story because this year we're asking the question how smart is your 3d another big trend in the industry obviously is smart TV and you heard a lot about the the new improvements since last year when we introduced a very innovative and intuitive and easy to use Home Dashboard combined with the magic motion control as well as plentiful content this tube was hugely successful this is just one example of a positive review we got from a very high high-powered publication who named us as the number one smart TV platform for the very reasons that I do dr. Ron already talked about the improvements to the motion remote control and that's going to be combined with a newly redesigned Home Dashboard even more easy to use because it's more customizable and it will provide access to the content that people want with less clicks in a very easy fashion we've also upgraded the browser to support html5 and flash 10 video for a true web experience right from the TV as well as new content partners and enhanced search capability we're sure that this is going to take to the next level in Smart TV as well in about fifty percent of our lineup will feature both smart TV and cinema 3d we also have two companion series with the Google TV platform for those who might desire a little more interactive experience and that's just LCD smart TV also permeates the rest of the lineup in plasma smart TV upgrader boxes blu-ray players as well as home theaters several have which of which have already been honored with CEA Innovation Awards an additional feature I want to cover on home theater is 3d sound this combines a very unique combination of physical speaker design and sound processing technology to expand a sound field not only horizontally but also vertically completing an immersive 3d experience I encourage you to get a demonstration at our booth over at the show I think you'll be impressed by what you hear finally design design is a tough tough one to portray on PowerPoint slides but I'll just say that our cinema screen design with its near bezel list design you can see two examples right behind me on the stage when you see it up close it'll blow you away it's going to set a new standard for industrial design in the LCD category so we'd like to encourage you to come over to our booth we look forward to explaining these and all the rest of the products that we have to show at this year's CES as the saying goes we're here all week thanks thanks Tim for the second year in a row at CES LG is showcasing its home appliance technology to share highlights from this year's appliance lineup we have Ellis mass LG's director of brand management for home apply today's he came to us in 2007 after holding key positions with brand name CPG and pharmaceutical companies he's still my go-to guy for pharmaceuticals Ellis mass thank you John good morning everyone so as John mentioned throughout this entire time I've taken pride in LG's leadership in both smart technology and stylish design among home appliances but 2012 marks the start of a new era for LG home appliances one in which LG is helping consumers access their smart appliances in more ways than ever before for living in a connected world one in which we change our facebook status as often as we change our moods but it isn't just LG smart phones and smart TVs that are helping people stay plugged in as dr. an highlighted earlier LG's new generation of smart appliances lets consumers seamlessly keep in touch with how they're managing their households almost as easily as they can manage their Twitter accounts as exciting as these upgraded smart features are LG is also delivering innovations that help meet more tangible consumer needs game-changing technologies that can really improve the day-to-day lives of American families let's take a quick look at a few of these groundbreaking innovations as dr. Ann mentioned earlier the smart appliances that we debuted at this very show a year ago have now been significantly upgraded the new smart manager food system on our smart refrigerator lets you check whether you've run out of yogurt or whether your lettuce is close to expiring while you're still at the supermarket right from your smartphone and you can now enter the new items that you've bought into your home through a simplified touch screen on the fridge or just by scanning your grocery receipt or barcode through this art phone if like me you're working hard to keep your new year's resolutions you may be interested in the new health manager feature which lets each family member store a custom profile in the fridge including dietary restrictions and weight loss goals not only does the fridge suggest shopping lists and recipe is consistent with your goals it will even send a selected recipe directly to the smart oven which can automatically set the proper cooking settings another upgrade to LG's smart sweet is our Wi-Fi connectivity LG now boasts a Wi-Fi certified washer so now when consumers access our smart features whether they're downloading custom wash cycles to meet their families changing needs or troubleshooting problems without the need for a service call they can do it all from the convenience of their personal computer last year we unveiled our home bot robotic vacuum cleaner this year well the smart home but isn't just for cleaning floors anymore it still has all of the automatic cleaning features and dual camera mapping of last year's model but in addition you can now remotely operate your home bought directly from your smartphone no matter where you are and you can even use the home BOTS built-in camera to monitor what's going on around the house so speaking of smart technology there's nothing smarter than meeting our consumers core needs in a better way than ever before that's why we're quite excited to be expanding our wildly successful line of super capacity french door refrigerators at 31 cubic feet LG makes the largest french door refrigerators available and in 2012 they'll be available in even more configurations including a four-door version providing the ultimate in both storage space and organization but LG is offering more than just more choices in refrigerators we're also offering instant total gratification in the form of our latest innovation which dr. I mentioned we call the blast chiller the blast chiller can bring a 12 ounce can of your favorite beverage from room temperature to delightfully frosty in just five minutes by the way you can also chill either two cans a bottle of wine in just eight minutes so feel free to invite the friends over this feature is so groundbreaking and immediately impactful that it helped this refrigerator earn the CES 2012 best of innovations award for which we're very excited also worth noting we do expect this model and all of our 2012 french door models to meet the do is Energy Star standard we're also very excited about some significant innovations that were bringing to market in the laundry category LG has been the market leader in front load laundry for over four years but were not content to rest on our laurels we strive to remain first in innovation as well and in 2012 there isn't even going to be a close second today we're unveiling the new turbo wash ultra-fast washing cycle which will enable consumers to wash full-size loads faster than they ever thought imaginable in a front load washer without sacrificing cleaning performance when you think of how many times you could use that dress shirt school uniform her jersey clean faster so that you can get more out that door more quickly it's easy to see how this technology will fit into people's lives and speaking of fit you'll also be able to fit a whole lot of laundry in our new washers in 2012 LG will once again boast our largest capacity washer available so not only can you wash more quickly you can also do more clothes in the fewer loads as in previous years we anticipate that all 2012 LG washers will meet the do is Energy Star standard so this year our new laundry innovations will help families save energy and water and that most precious of all commodities time I'm sure you'll all agree that LG's newest home appliance innovation truly delivering on the brand promise of life's good I know there was a lot of information I just went through there's simply too much innovation packed into LG's newest appliances for me to do it justice and a six minute presentation so please do come visit us at our booth in central hall if you'd like a more detailed briefing thank you very much themselves Thank You Ellis I want to officially put my request in for that blast chiller in time for my adult beverages on Super Bowl Sunday now on to our final speaker Tim O'Brien is the vice president of marketing for LG mobile phones he's a seasoned executive joined LG in 2008 with over 13 years of experience driving brand growth and innovation for companies such as Mars Microsoft and Procter & Gamble here to share our newest mobile innovation and partnership efforts Tim O'Brien good morning welcome to CES LG Mobile has a history of innovation in the early 2000s though we were relatively unknown in the mobile space but we put our focus on winning and feature phones and quickly became number one in CDMA by 2004 and then in five years grew to a 20 share across all categories we're now putting that same focus on becoming an innovative leader in smartphones looking back on 2011 we feel really good about what we accomplished we set a great foundation for 2012 globally we introduced the world's first dual core processor in a smartphone we also introduced the world's first glasses three free 3d display in a smartphone and most recently we introduced the world's first HD display in an LTE smartphone looking ahead we're going to continue our commitment to delivering smartphones for all consumers but specifically focusing on the high end LTE market that's why today I'm excited to announce our first premium LTE device of 2012 the LG spectrum exclusively at Verizon the spectrum is truly a super phone with all the features consumers expect from a high-end device it's got a 1.5 gigahertz dual-core processor it comes out of the box with android 2.3 gingerbread upgradable to Ice Cream Sandwich it's got an 8 megapixel rear facing camera 1.3 megapixel front facing camera and can record video in 10 ADHD and of course it runs on Verizon's 4G LTE network we think these specs make for a great device but what we really think is exciting you want to focus on is why does this screen make this a great viewing experience for consumers so let's talk about it this device has a 4.5 inch true HD IPS display many people in this room you follow TV technology closely you know about the superiority of IPs you also know that not all HD screens are created equal this is the same technology used in our highest end TVs now brought to a mobile phone but let's talk about why this matters for consumers first spectrum has a 1280 by 720 resolution in a 4.5 inch display that gives an eye-popping 329 pixels per inch crystal clear crisp images and text it also has a 16 by 9 aspect ratio so you get a true HD widescreen viewing experience without Distortion also our RGB striping technology gives true-to-life color accuracy the most natural real colors you're going to see on a phone and finally IPS displays are more battery efficient so you combine that with a significant 1830 milliamp battery and you get optimal power management but we also understand it takes more than just great hardware to deliver a great device you need great partners and we've had that partnership with verizon together we've launched the LG chocolate we introduced the really successful NV series this year we launched our first LTE phone in the revolution and now the LG spectrum so for more on our partnership with verizon let's hear from verizon themselves jeff deedle the vice president of marketing for horizon hi I'm Jeff Cheadle and I'm responsible for the wireless device line of that Verizon today I'm excited to announce that we're the exclusive launch carrier of the brand new LG Spectrum LG and Verizon have had a long history of bringing exciting devices to market and this device will top them with a stunning true HD IPS display and dual core processor use all that power to download exclusive HD video content from ESPN over the nation's largest most reliable 4G network which now covers over two-thirds of the u.s. population and you will be blown away by the experience enjoy the rest of your show and look forward to this device launching in our stores before the end of this month thank you so for this device we're not just satisfied with great hardware on an amazing LTE network we really wanted to bring a best-in-class experience to consumers by giving great content and one of the areas that I'm really excited to talk about today is our partnership with ESPN if you're like me watching sports and anything but HD it's just not what needs to happen and until now viewing sports in HD on a mobile phone really didn't exist that's why we partnered with ESPN to deliver a breakthrough HD video experience to the mobile phone it's exclusively preloaded with ESPN scorecenter app delivering HD video so to tell you more about this partnership in the growth of sports and mobile please welcome to the stage Michael bail senior vice president and GM of ESPN mobile thank you Tom ESPN is thrilled to join LG this morning to share our exciting news ESPN really is the worldwide leader in TV sports we reach 350 million households around the world and in America ninety-nine percent of Americans are aware of our brand we're also number one in the web we lead in total minutes average minute audience and total market share to put those numbers in perspective in november of last year our fans consumed over 4 billion minutes of ESPN's web content our leadership in the mobile space is strong seventy percent of fans consume sports content on their mobile phone are using one of our products in October the height of the NFL and college football season ESPN mobile drew over 36 million unique visitors a bigger audience than the NFL and Yahoo Sports mobile combined but which really brought us here today together with LG is talk about ESPN mobile video and score center application score center is the number one app for sports with over 24 million downloads and eight plus million unique users every single month based on monthly visitors regardless of category news social media Angry Birds score center is a top 20 applications one of the features driving up popularity and usage is our fantastic video content of course ESPN has always been a leader in video HD 3d online video mobile video and now HD mobile video mobile video is a huge growth area for us last year we grew the category over two hundred and forty-one percent and just last month video across the ESPN mobile web products generated over 32 million video starts that's why ESPN is proud to continue our streak of firsts by partnering with LG to bring mobile video to the next level with the launch of the LG Spectrum ESPN's rich sports video content well the first time ever be viewable on a mobile device in 720p HD quality sports fans everywhere will benefit from this industry milestone but don't take just my word for it please listen to my esteemed colleague what's up CES what's up LG Stuart Scott here with you and I got some real big news it is here I got the new spectrum by LG with a killer 720p true HD IPS display let me tell you something you have never seen this before ESPN video on your phone finally the way it was meant to be in HD look we're talking about a widescreen crisp sharp pure HD entertainment remember that first time that you saw sports in HD on a television you remember that right well the other day I was on set with LG watching ESPN video on the spectrum and I had that same I am never going back moment it makes sense that LG the leader in mobile phones teamed up with ESPN to bring you a device that is exclusively preloaded with the ESPN scorecenter app playing HD video that's right monster dunks bone-crushing hits breaking news and if you are so inclined me in beautiful HD come on what else do you need only the LG Spectrum can get you mobile ESPN video in HD welcome to the new world of mobile entertainment gotten ESPN so keeping with the sports thank you so keeping with the sports analogies we really think this device is the ultimate mobile trifecta incredible hardware lightning fast LTE network and unmatched exclusive content with the ESPN scorecenter so at this point I hope you have two final questions number one when number two how much the spectrum will launch in verizon stores on January nineteenth and will come at a cost of one hundred ninety-nine ninety-nine with the two-year contract we're really excited about this device we're excited about our partnership with the SPN I'm hard to build a great marketing campaign that you'll see online and in television enjoy the show it you've never seen this you've also never seen the LG spectrum with the 720p HD display it's exclusively preloaded with the scorecenter app with HD video he LTE network ESPN scorecenter movies and more in HD on the LG spectrum good with LG home entertainment appliance and mobile phone products from LTE phones and smart appliances to 3d and ultra definition and smart and 0 LED TV it's going to be quite a year thank you so much for joining us we look sec uta's and learn more about the products have a terrific show everybody
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