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I'm happy to announce today netflix application for the iPhone coming this summer for free and for an early look at the application my colleague John Chang qu d thank you read now starting this summer you're going to get your full netflix experience right on your iPhone the same service you get in your HDTV your laptop and on your iPad I'm going to show you how it's going to work now you could start a film on your big screen TV and pick up right from where you left off on your iPhone whenever you like you can resume your current movie from the top of our home screen now as you can see i also get personalized recommendations front and center netflix knows what I like based on my tastes and my viewing history for example read you can see that i enjoy gritty crime movies no job we were going to try to keep it clean today all right well then maybe it would be safer to show off the fact that you can access all of Netflix's movie and television genres your complete instant queue or you can search through netflix his entire streaming library for movies and television shows you'd like to watch John now let's try to show the search off there's a great little documentary I saw at Sundance art and copy it's kind of a counterpoint to Mad Men want to look that up alrighty great well we've got it a miracle shocking well i'm going to add it to my instant queue and i'm going to check it out tonight now just like on the ipad on the iphone netflix is taking advantage of apples HTTP adaptive bitrate streaming technology to optimize our playback over Wi-Fi and over 3g as well and in fact Apple's technology allows us to seamlessly switch between networks so you're going to get a great playback experience even when you're on the go thank you John and thank you to everyone Netflix iphone application this summer for free you