Gadgetory

we have one more thing we love to make great products and we believe this product will redefine what people expect from its category I am so excited and I am so proud to share it with you this morning it is the next chapter in Apple's story and here it is Apple watch is the most personal device we've ever created we set out to make the best watch in the world one that is precise it's synchronized with a universal time standard and it's accurate within plus or minus 50 milliseconds it's incredibly customizable so you can find one that reflects your personal style and taste because you wear it we invented new intimate ways to connect and communicate directly from your wrist and it works seamlessly with iPhone and it's also a comprehensive health and fitness device we placed extra functionality in a mechanism that's been on the watch for decades it's this dial it's called a crown and on the Apple watch it's called the digital crown the digital crown includes infrared LEDs and photo diodes that translate rotary movement into digital data now you don't need to understand all of that but but it's a very simple and elegant and amazing input and navigation device let me give you an example here's back to the mound when you turn the digital crown it zooms in and out when you have a list you can scroll through the list and you can do all of this without blocking the strange you