Gadgetory

was great all right we're gonna most people no Dolby for sound now the company wants to do for video what it did for audio for Pixar's inside out Dolby cinema makes these animated characters or the voices inside your head more real than ever make a show of force I don't wanna have to put the foot down the idea behind Dolby cinema is that you are immersed in that world to be able to sit in that space where there's no ambient light there's this beautiful picture in front of you and immersive sound all around the cinema experience combines a laser projection system called Dolby vision with existing Dolby Atmos sound technology dolby vision delivers enhanced colors in contrast to allow filmmakers to display a high dynamic range image Disney's Tomorrowland was the first film to be released for Dolby cinema but here at Pixar the challenge is how to translate that experience for animation Pixar films use a very wide colour space but it normally has to be reduced for cinema and home video releases Dolby vision allowed director Pete docter to make a strong visual statement with scenes set in the inside world for him to be able to take the scenes inside the head and let them be super colorful and contrast of levels that you don't normally get to see blacks are so black that the room is completely dark scenes in the outside world use a simpler digital cinema color space more like what you'd see in a regular theater on the audio side the Dolby Atmos system treats sound as individual objects letting Pixar place them anywhere in three-dimensional space dialogue can be panned all around the cinema so it sounds the same no matter where you sit so we would often put voices from inside your head all around you which was an exciting thing to do and help us tell the story letting your emotions run high is all part of turning a movie experience inside out in Emeryville California I'm Alexis Avedis cnet.com for CBS News you