Gadgetory

hi I'm cortona move over Siri there's a new personal digital assistant in town I'm finding three events saturday at ten a.m. alex soccer practice at soccer field at its BUILD conference in san francisco microsoft introduced cortana the new windows phone feature which was inspired by the artificial intelligence computer from the popular halo video games we've got intrusion alert sliding up on multiple jacks Cortana performs these and other expected tasks like scheduling reminders but it also integrates with other apps such as Facebook and Hulu in useful ways hulu ad deadbeat to my cue opening hulu plus and so the app runs the service recognizes the data adding deadbeat to Q there it is microsoft says that as Cortana tracks users searches interests and places visited it grows smarter and can offer more tailored suggestions which may raise privacy concerns you get to decide what access whether or not she gets to read your email you are always in control of what she knows about you the new voice assistant takes direct aim at Google now and Apple's Siri Apple is the company that pioneered the modern smartphone reinvented it from where Microsoft and others had done it before so yeah they're they're catching up to apple and and to Google but there are still some areas just the overall app availability and the whole entertainment space which they have the xbox to try to leverage better but they have just begun to do that consumers will find out just how useful Cortana is or isn't when the feature rolls out in the coming weeks in San Francisco I'm Sumi das cnet.com for CBS News