when you think of the game of golf you
usually don't think about lasers but the
technology is now an integral part of
the PGA Tour for fans players and the
broadcast shot link is a laser system
that maps tee shots and putz so
real-time information and stats can be
fed to scoreboards TV commentators and
viewers watching on TV or online well we
have a fairly laser so that person is
going to select the player's name that
they want to shoot for they're going to
look through a rangefinder they're going
to cite the ball in fire the laser wait
for the information to come to the
handheld device and then hit enter which
then sends it to our truck a Doppler
radar system placed on one or two holes
can follow a ball and flight in real
time so we know apex of the flight we
know spin rate ball speed swing speed
vertical launch angle hores all spin
rate PJ golfer Ryan Palmer says he
examines the shot like numbers to help
improve his game I have used it a lot to
find out my squares game needs most work
and it's paid off the data is also used
by EA Sports to create its PGA Tour
video game this year featuring
top-ranked golfer Rory McElroy instead
of Tiger Woods all those stats that
we're giving to them are changing the
makeup of the players in the game based
on all these extended stats that were
now able to provide with shot link with
younger players like McIlroy and masters
champion jordan Spieth dominating the
headlines the tour is delving deeper
into tech to entice another generation
of golf fans it's partly designed to
stimulate more interest in the sport
generally but but but also to focus
people's attention on how cool these
young guys are it's an approach the PGA
hopes will be par for the course in the
future in San Francisco I'm Kara Tsuboi
cnet.com for CBS News
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