Gadgetory

Nintendo's newest Super Mario game runs on an iPhone and while it's free to really get the most out of Super Mario Red you're gonna need to pay $10 that's high for a mobile game but Super Mario run aims to offer a package that feels a little more like something you'd buy in a Nintendo 3ds than on a phone does it well we got to play Mario run for a little bit and it all works with one finger jumping and running happen automatically but it's really all about getting higher scores and more impressive moves to impress your friends and unlock extras and friendly competition there are 24 levels plus a few extras friends can be added from Twitter and Facebook and a second mode lets you play random levels to earn coins and beat high scores to gain toad followers it's hard to tell how much replay value you're really going to get out of it but Nintendo promises a few extra surprises CNET got to speak with Nintendo of America president Reggie fils-aime a on what his new Mario game is all about for some it is the nostalgia element for others you know we know for certain consumers this is going to be their first experience with the Super Mario and therefore you know we want to make sure that it has all of that essence of a great Super Mario experience Nintendo hadn't planned to make mobile games before but now Super Mario run is one of a series of phone games including Pokemon go that de beauté earlier this year the business strategy has shifted now to B we want to make people smile through our IP we want to touch as many people as possible we're going to use our IP as the way to do it whether that's with smart devices or amusement parks or or dedicated game devices there are upcoming titles including Animal Crossing and Fire Emblem but what they'll cost will vary for Nintendo it's all about exposing people to the characters and the game's Super Mario run has a retro feel but that doesn't mean Nintendo is ready to put its classic NES games on a phone yet even though the mini NES is out there and impossible to find I'd be lying to you if I said that you know the overall level of demand certainly is greater than we anticipated right that's why it work we're suffering through these shortages out there in the marketplace meanwhile Nintendo switch Nintendo's next game system arrived next year and it seems like Super Mario run is aiming to be another game to encourage more players to possibly come aboard but don't expect Super Mario run on switch