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TAG Heuer will make the first luxury Android Wear smartwatch

2015-03-19
i'm here at baselworld in switzerland where luxury watchmaker tag heuer has just announced a partnership with Google to create its first android wear SmartWatch which will be the first luxury Android wear SmartWatch we've so far seen my biggest announcement is what I got to tell you is a world information the people that will give birth to the greatest connected watch we believe that wearable technology is going to take off but this is not something that can be driven by tech companies only wearable technology is very personal it's something that represents either who you who you are who you want to be seen as and certainly tech companies are not necessarily the best people to figure that out I think the partnership with Intel and you're like where is going to enable us to build a beautiful smarter watch I'm really excited to do it together you can see the energy here mixes very well with a DNA and Silicon Valley tag has such a phenomenal track record of technical innovation the people are fantastic to work with we're going to really have something special that may sound nice and exciting but before you get too excited there is actually very little detail available tag heuer hasn't yet announced when the watch will go on sale how much it will cost or even what it will look like but has said that will find out a lot more about it at the end of the year and during the presentation of the work you will know what price the watch will be you will know in which executions the words would come out you will know all the function of the watch one thing we do know is that it will be designed in Switzerland and will have the usual tag heuer Flair although we don't even know whether it'll be around or a square android wear watch we do know though that as it has processors from outside switzerland it won't be called swiss-made difference between the apple that idea what she is very important one is called Apple the other one tag or Android wear has yet to make a huge impact in the watch market although perhaps with a luxury brand like tag heuer on board its chances may be better I'm Andrew Hoyle reporting for cnet from basel world in switzerland
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