Gadgetory


All Cool Mind-blowing Gadgets You Love in One Place

The iPad Pro delivers and is even faster than some MacBook Pros (Apple Byte Extra Crunchy, Ep. 88)

2017-06-16
we are live it's the Apple byte extra country podcast with your host mr. Brian Tom what up everybody what up Beach how you doing my man I'm good man how you doing I'm doing good from an undisclosed location somewhere in the universe but you want me tell you why I'm really doing good here yes please oh because I have in my hand I was like can see you cannot see it it's it's bigger than my head - I got iPad pro twelve point nine inch and I love it that's awesome man is it light is it light in your hands like how does that feel same weight same weight it's the same exact weight is the last one remember we talked about how mine was stolen recently right huge bummer just just a few weeks I mean trust me that's really sad it's sad right but just a few weeks before I got my hands on the iPad Pro so we're gonna talk about a little bit and so yes to answer all your questions I got it we're gonna we're gonna jump into it but also we want to make sure that this show is all about you all watching we do stream the show live on periscope YouTube and livestream but you can also call us leave your name where you're from get tremendous a though Beach this week um people are leaving really long kind of semi incoherent messages that were just bouncing all over the place you got to get right to it yes kind of rambling and uh and in multiple subject equations yes like I'm sorry we want you on the show and we had a lot of people call but you gotta you gotta keep it tight so call us I'm like school dude like Percy that's the first button you pressed I was immediately noticed that it was really fast this is fast don't lie all right this is the 8nx processor they bragged about a promotion the 120 Hertz refresh rate I'm telling you anyone so for someone who has never had an iPad if you get any of the new iPads I think you're gonna love them a lot but if you've had any version of the iPad before and you get any of the new ones whether this is ten point five or the twelve point nine you're gonna be like this thing is awesome just from the pure you can tell you can feel it everywhere this is a faster machine I use the pencil a little bit just you know I goof around and sketch and I'm not like a high-end artist or anything um I didn't feel that the delay was as noticeable they reduced the the timing from when you you know use the pencil from a 50 millisecond delay to a 20 millisecond delay it was hard for me to say it was really that much faster maybe like a hair faster but again 50 milliseconds to 20 milliseconds although you're saying yeah it's less than half the delay it's still a really finite amount of time but for a lot of people I think that if anyone's even deciding I should I go nine point seven a ten point five honestly purely because of the speed of this machine and the specs on it you've gotta get a ten point five inch iPad if you're thinking of getting the new iPad and that's if you even like the iPad did you get on board with it like so I'll use the keyboard with it so check this out apples keyboards are straight up do too right but in the past Logitech and Belkin had keyboard cases but they were like these they're super thick editions on it Logitech just came out with this new keyboard called the slim keyboard you know what here I'm gonna step away for one sec I'm gonna grab it okay I'm gonna grab it K this is oh it's the Logitech slim iPad pro keyboard okay hold on one sec Oh Bryan is going to hunt for his logitech slim keyboard and until then I'm gonna try to find out on the internet here before I pack let me see here we go so it is this is by far this may not look anything like crazy but this is by far the best keyboard that I've seen for the iPad pro hands down because a the keys like you actually feel like you're pressing on keys it reminds me more of the surface keyboard that comes to the surface Pro it also is backlit so when you plug it into the actual iPad pro the keys backlight as well and then you have you know quick hotkeys to do your like volume or you know to minimize your windows but the biggest thing is it's super slim it's if you look at people that see this it's basically almost as slim as a Smart Cover yeah and then it has this little keyboard area that is not heavy it's not chunky it's not dense you snap that bad boy on it's like the Apple Smart keyboard is like this thing that you like fold three billion times it's just dirty it looks kind of like a Trapper Keeper when you when he snapped it together it's got an old school you know traffic I mean there's my Trapper Keeper on the backside of this Logitech keyboard is that it the case itself it has this stand here but it's it actually rotates I think something like a full 50 degrees room or more oh wow so you can you can edit it's it's tight it's not like janky it's legit so I don't know I'm just saying I'm gonna do some videos that are gonna follow up on just what things that I like and things to look out for specifically in this um product but it's it's awesome like anyone who has been waiting upgrade to an iPad for maybe 2 or 3 years you're gonna freak out when you get this new iPad if you love it I know that iPad is not the most popular product but I'm so happy with it when iOS 11 comes out I'm probably gonna freak out anymore even more I'm not willing to put the beta on it yet because it's a little too inconsistent and a lot of times some of my apps that I use they end up not working and I hate if like my comic book app doesn't work on my iPad it's useless to me it's just useless so um you know so that's that's kind of some of the cool stuff about it but we did want to jump into a story about the iPad pro just because I found this actually be really interesting so a new report basically from this company called bare feet and they ran the Geekbench benchmark test for both the iPad pro 10.5 inch the iPad pro 12 point 9 inch in addition they also benchmark compared it to a 2016 MacBook Pro and a 2017 MacBook Pro as well and this is this is what's really shocking about some these results so first of all if you talk about how they performed single core processing which is typically you know really the most commonly raw used power for these benchmarks you are not going to top a MacBook Pro versus an iPad pro in any of these single core benchmarks okay so if you want to order how they rank them and yes you know these are not all completely SPECT out 2000 17 inch macbook pro 13 inch was the top single core then we have a 2016 then we have the 12.9 ipad and the started attend the 10.5 inch iPad those are both 2017 models but if you start going down more in multi-core performance the 10.5 and 12 at 12.12.2012 out power here and then if you talk about graphics performance from a pure if you want to test out the metal metal you know apples graphics engine on the metal platform test the iPads outperformed both the 16 2016 and 2017 MacBook Pros in addition there's another benchmark called the GFX of the graphics benchmark test where the iPad pro 10.5 an iPad pro 2.9 again both outperformed MacBook Pros from this year and last year like that's actually pretty surprising that is surprised would have not expected that and I know that benchmarks don't mean anything in regards to real-world performance per se right it's going to be different but at the very least you're talking about a product on pure benchmarks an iPad pro now that can hang in some categories with a MacBook Pro that's pretty significant you know we haven't seen anything like that before so that's why if you're someone who's getting a matte looking at the iPad pro line that just got refreshed I'm not saying it's gonna replace your laptop but it's going to have the raw power to hang with it and there's a lot of apps there's like some podcasting apps there are some video editing apps or some great drawing apps and there's um you know that affinity photo program that was teased at Apple's conference I'm gonna learn that it's like it's basically like the dope Photoshop for the iPad pro yeah that one looked pretty cool actually I like right that one look like so these are things that you start you know it didn't happen last year year and a half ago you start putting out some of these pieces of puzzle some of these breadcrumbs and the iPad pro is becoming more legitimate and again iOS 11 I can't wait for that I know it's not going to do what a surface pro does but it's gonna really make it a unique device I can do a whole lot more than it does today and this is coming in a few months so I feel like when iOS 11 comes I'm gonna get even another kind of like brand new iPad so you can tell I'm kind of juiced about this yeah man it's cool cuz they're they're are trying to catch up with the mat with the surface pro market and you know they're trying to make them fast so people will use them as laptops in the future feels like that's the direction we're headed right now so that's all good news for me I never got a keyboard case because I thought they all sucked in last generation and this new logitech slim iPad pro keyboard case that is as close to what I imagined a good two great you know it's it's more than about its I think it's a really really good keyboard case for the iPad finally like there's nothing else that even comes close to it because the others are too thick and chunky and they just suck they just suck I hate using that word but they suck so I got a thing the sad thing to me is that Apple didn't even make one like couldn't even make one that good right there like that's like I mean I think part of it is because Apple is so spread thin they don't even have time to make accessories they didn't even make a rear shell case they didn't make a single new rear shell case for the twelve point nine inch iPad pro they made them for the ten point five inch but they completely discontinued the twelve point nine inch ones I thought that's kind of weird I feel like a lot of time Apple depends on their third-party vendors you know to make stuff for their products and they probably expect it at this point now you know when they're just like Oh someone will make a cool keyboard for us so we don't really have to worry about it you know maybe that's their thinking now but I could be wrong so for every one that is still curious about the iPad pro or even if you purchased one and experienced it yourself I'm curious how you guys like it or maybe you don't like it so you guys again you call us on our number let me look at it up one more time too legit to quit it is too legit to quit I don't know you were saying legit so I had to get the song I love it in my head I love it I love him sorry I was up the Warriors thing to me was that the word is great yes baby with the mirabeau I don't play warriors warriors one the one then be a champ in case in case you did yeah well we'll bring it up later in the show as well alright now let's kind of transition over to some other things about what's happening in the iPhone world we know there's always rumors going on but just a pause and kind of give you the current state of I phone sales the latest cantar data shows that the iPhone 7 and 7 plus remained the top-selling phones in the US for the three-month period ending in April with a combined market share of twenty point one percent so it grew compared to the year-on-year total iPhone share in general grew now here's the other thing that was kind of interesting can't ours reports say that early indications suggest Samsung's flagship flagship s8 and s8 plus only reached a combined market share of eight point one percent which even is lower than the number that they hit last year which was eight point eight percent at the same time this year so although there's a lot of buzz I mean I think the Samsung Galaxy s8 is a great phone Consumer Reports just recently rated it a better phone than of course the iPhone 7 which it now has like a seven or eight month lead on that that makes sense when we do prize fights we compare phones that are on the market at the time they're available so people get mad always saying oh the s8 is six months newer than the iPhone and then when the iPhone comes out the other side says oh the iPhone is six months you know brand new compared to the last s8 like you'll never win you can only compare what's in front of you at that point in time and you know if that's what it is that's what it is so although it is getting you know recommended is a great phone from Consumer Reports and people generally think the s8 is a great phone it still didn't make a dent in market share at least four top-selling phones this year which I I thought it would actually maybe at least pick up a little bit but instead it dropped there last year I mean seeing that we even called it the most beautiful phone on the market right now the best phone of the year right I mean if you're outside of ecosystem we know apples ecosystem is ridiculous but outside of that if you're talking about pure specks of the phone even Consumer Reports said hey the fingerprint sensor on the back is a little awkward and everyone that's probably its biggest complaint but beyond that it's a really legit phone more than legit right it's is you know I don't want to call anything an iPhone killer per se right and that's funny we haven't heard that term in a long time right I'm gonna play the song again I'm sorry too legit um yeah I mean I'm surprised you know like it's very popular phone that has you that says a lot about Apple's brand cachet you know absolutely people like know the iPhone it's a very famous popular phone they're gonna buy it Samsung comes out with a new beautiful phone everyone gives it great reviews and it still doesn't sell very well so what does that tell you you know it's crazy Foss the tech industry bro everyone said it was great it wasn't even like a mixed bag it was unanimously a great phone so yeah it speaks to the apples muscle like you said in their brand power uh if you want to talk about a little more few things about iPhones the iPhone 8 I know we always have more rumors and stories that around that world but we'll just kind of pound through some of these according to the nikkei asian review out of japan iPhone assembler whisperin this is a company that Apple has worked with in the past they assemble iPhones for Apple the CEO of the company during their recent shareholders meeting said assembly process for previous generations of iPhones have not changed much although new features like waterproof and wireless charging now require some different testing and waterproof function will alter the assembly process a bit so so is he is he blowing is he blowing yeah sit on the beans it's funny I wonder if you got a call from Tim Cook hey we saw this interview and you're giving away all of our secrets buddy hey buddy those rumors that are supposed to stay rumors yeah they're supposed to rumors hey don't complain about how difficult it is to make our phone you're lucky you're making the phone press hey ed you want to still be a partner do you want to tank like those other companies that we thought that we prevented from making our chips and prop and our you know in our put in our products he's a leaker he's a leaker is asleep homie come on he's the wrong oh just kidding all this talk of leakers and here he is leaking you know fake news fake use touch tech 8 news anyways a win stryn um is the one of the assembly companies that works with apple that leak came out in a way basically confirming a lot of the rumors we've heard about this but in another leak that might be even better I might be even more telling depending on what you believe on reddit which we know is plenty of plenty of action goes on and read it a redditor like that east recently put a post out and in the post basically claims according to what they call a friend in the industry what hit what they've received from manufacturers over the last week are shells of front P shells and rear shells of both the iPhone eight so that's the iPhone eight if people are looking that has the super thin bezel kind of that not black notch on the top that we've seen in renders for the camera but then on the back you'll notice it does have the vertical rear camera dual lens and the biggest thing that you'll notice is there's no actual touch ID fingerprint sensor on the rear oh yeah okay and these are the latest parts that they've leaked out if you click on that next picture you can see on the left hand side there is an iPhone 7s rear shell purportedly and then an iPhone 7s plus which would have the dual lens camera in that form factor still resting horizontally and then on the far right the pieces for both the iPhone eight front and rear shell these are these are what a redditor poster put out fine maybe they're fake maybe they're not but everything that we have seen and heard and posted and renders and multiple sources with multiple parts as we get closer to that September timeline I can't see how this isn't what the new phone is gonna look like yeah I mean it looks it looks like it's completely possible that this is what it's going belike and the camera situation is kind of interesting it looks kind of cool actually with the three yeah they put the flash in between the two cameras yeah that's kind of interesting I guess the wines it you know widens the depth perception of those two cameras or something yeah yeah some people you know it's still the camera is still gonna stick out so you're gonna still have phone wobble but wait again there's there's really I want you see iOS 11 you see the form factor of this the prop there really aren't gonna be many surprises and you know for people I don't know maybe they will still surprise this I think they can I thought I actually really enjoyed WWDC I was just let down with the lack of any new real true improvements to Siri but beyond that I was actually happy with WWDC I don't know about y'all okay also um we talked abouts kinda like the iPhone 7 and whatnot component production has started I drop news even released some new images of the renders that really support exactly what we saw from the from those parts that we have so it's coming it's going to happen look at that beautiful thing Beach I mean that looks nice it's like a nice it's like the galaxy s 8 version for the iPhone yeah but I think what's a little be interesting is if they can't implement that touch ID sensor on the front screen panel with no physical button is it an area you have to touch or as you touch any part of the lower area it's gonna be interesting to see how that all shakes out there's got to be a version of iOS 11 specifically for that form factor it's gonna be different than what they showed at WWDC if there's no home button it's gonna be a little different it just has to be and then I'm gonna have to learn and like adapt and like figure out how to use the phone again which we kind of have to do that with every new iPhone you know it's like how do I hold it in my hand how is it comfortable how do i balance it it's always gonna do it's always a new kind of thing and it's I I don't like that actually I don't know you know when I went from my 5 to the 6s it was like a big adjustment like I don't have to balance my phone like this I can't race across you know it's kind of a pain in the ass yeah so we'll see how that all shakes out um we also have a quick story about a Apple supplier named larg Ann who typically supplies the lenses rare lenses for the iPhone 7 and 7 plus they just announced basically that they will be shipping a 3d sensor for 403 sensor lens for the for the second half of 2017 to an unnamed company when Apple is one of their largest clients which means it's probably Apple it's another leaker right here like this guy leaked all these Asian liquors what is going on here I'm not a leaker I am NOT a leaker you are a leaker you leak all kinds of Apple info all the time as soon as you see it you leak it I know it there there's a new trend hashtag Asian leaker sign me up if you leak anything Beecham I'm gonna call you an Asian leaker that's fine with me you're down with that so this 3ds uh sensor lens would clearly be to help potentially be used for face unlock with your phone but also augmented reality applications which brought me up to this next story that was really cool Mac rumors kind of collected a few examples of what people are doing in the AR space a Ark it was announced at WWDC so we had some cool developers do some stuff I put up three links video links up there Beach so my god we kind of talked about a few of them here's this first one this first one which is really cool where am I at right now oh here we go yeah so this first one is a combination of and it's thanks to Kody Brown founder of virtual reality production studio IRL is a combination of using AR kit with unity 3d and including the overwatch character Widowmaker in a room that he kind of set this mood lighting and put the steam in it what makes this kind of cool and interesting he said just fundamentally AR kit is the framework itself is more elegant and simple to use compared to others in addition he was really impressed with how lighting how it handles lighting adjustments in real time you can see right he it looks pretty horrifying man I mean that is crazy this is just like a little quick sample Chinese's room completely you know that crazy so so this is I mean again this is the quick so that was one video um another video it may not be visually as impressive it talks speaks to a arc its ability to place things I'm specifically in a geographic location where you can then go see them so this is from another company here where they showed off I can't remember you know it off the top my head I brain farted I can't remember the name of the company but you are you you a are there you are so what they showed off is like this jet that they placed in an apartment room what what makes and you can see all around it up and down which is kind of fun but what was really cool is later in the demo they walk completely out of the room like to a different area you don't see the jet anywhere in any way shape or form but then when you return to that room based on distance and angle that jet still remain so although yeah it's kind of a quote-unquote simple application look I don't make this stuff I don't build this stuff but the fact that it has geographical reference where someone could build kind of their own world or game plop things in certain places and maybe like a treasure hunting type game yeah you would only be able to find it in that spot and always stays in that spot it's kind of cool like it's not just like projecting an image onto a screen it's keeping it fixed at specific coordinates of your geographic location that is pretty neat okay I got the best one for you coming up now Beach this third one is an example it's called rainforest garage from 8/9 and people that are listening they can kind of check this out which makes it really neat as well so it takes his phone and then he basically like in the app there's like oh hey look there there happens to be a blowtorch on the ground who knew and then what he does is he goes up to this garage door and then there's this dotted outline where he can kind of burn around the edges of the garage and then you're gonna see what happens next I was like dude this is just like a demo that you made the door cuts out and reveals a freaking rainforest that's pretty amazing it's like in Mexico or something that looks like he says are all right forests in Mexico gee I bet I've been to Tulum or the Aztec ruins and this is exactly what this is absolutely absolutely that's very awesome what's cool is like you you can when he changed the angle of looking into that opening that he cut on the garage door you can see the different depth in the edges like you can see into the space and he's kind of looking at it from different angles so if you moved to different English she around the corner kind of exactly the how much by using I'm like you can't go inside nice uh yeah that's the only limited yeah again there that's pretty quick this is kind of stuff the cool stuff that Eric it is showing out you know someone on periscope is cracking me up vocal turfs like people will forget and try to walk through I know and run into it with your head it it might just actually happen what up Daryl 1988 ICU so um yeah this is kind of some of the cool stuff that's happening in a arc it and it it's coming soon and so that was another kind of big thing that was part of WWDC we got already floating frissina we got to build some sort of a our adventure we here are developers that are way smarter than we are not we you know we don't need something awesome but hey it would be a funny documentary beach and tong attempt to build their first AR kid down on like the worst reality show ever of all time yeah might be um before we get to our phone calls you wanted to touch upon the home pod I know that people have a lot of different opinions about the home pod like I'm still not sold on it from a price standpoint again I'm going to buy one I'm gonna demo it out I'm gonna try it and I'm most likely just because my house is outfitted with an echo and a Google home just for purposes of just trying them out I don't know if I'm going to keep a third one that's 349 but this is kind of some interesting information that we have here okay so a survey recently done by morning cons consult or consult I think it's morning consult they pulled 2,200 dholtze specifically about the home pod and about smart speakers now according to this poll 33 percent said they were initially interested in the home pod once they were introduced to the other products of comparison showing off hey this is what the echo does this is what the Google home does that number dipped to 30% now that in in reality that's actually not that big of a dip so that's initial interest okay now among people so we're seeing people who have no context or just their cheers about the home pod 33% 1/3 of people now here people who already owned Apple products their interest before comparison was 45% interest now after they were introduced to kind of some of the other products that are out there because let's be honest a lot of people are very Apple blinders on that number dropped to 40% but if you look at that both for people that aren't familiar with the home pod and people that are familiar with Apple products it actually didn't drop by that much of a percentage no didn't know it didn't at all final if you're talking about a final purchase decision according to the survey 17% they would most likely buy an echo 11 percent said they would most likely buy the cheaper echo dot so let's just chalk up a 28 percent of that group would buy an Amazon echo product nine percent said they would go for a home pod which and 11 percent said they would go for a Google home so the home pod ranked amongst those products was last with only nine percent of 2,200 people saying I would buy a home pod for 349 the other big thing which obviously is makes sense is it appears according to the survey price was the main concern among shoppers 57 percent is very important in a smart speaker apples home pod is 349 the echo is currently at around like 140 ish 150 ish yeah I mean if you're going to put a bunch of products all in front of a bunch of people that they all do basically the same thing say this one's 350 this one's 40 this one's 100 or whatever that Google home is they're probably going to go for the cheaper one you know and the one that's been on the market a little long it's little less you know it's more low-profile and a little easier on the eyes and I think the the home pod is kind of big and it looks like it can collect dust very easily yeah so a little concerned about that but um I mean clearly people are going to want to go for the one that's been on the market a little while longer a little more sleek looking and more affordable you know and even even right out of the box I'm sure they're gonna support more services down the road but from what we you know from what we know and we really don't know much Apple only talked about is supporting Apple music like that's you gotta support more than just apple music on launch oh yeah yeah and maybe it will again the we're only talking about what we know at this point in time you know they they're touting it as more of us be a music speaker before a smart speaker I think that is gonna actually in a weird way persuade some people to buy it just because they're like I want the Apple music speaker you know yeah there there are people like that in this world that are just gonna buy purely because oh it's just an Apple music speaker that looks like a toilet a roll of toilet paper I'll do that it does look like I like I'm gonna buy then I'm putting on my toilet paper I wanna see if someone wipes about with it looks like one of those bathroom air fresheners but so does the Google home the Google home looks more like a bathroom right now like anything yeah then I go dot is like a little hockey puck you know it's so small but the echo dot also has Spotify it has Pandora uh whereas Amazon music it has an energy has so many services yeah so in Google home supports a variety services but Amazon clearly supports the most it'll just I'm really curious of what the response will actually be once this product comes out and once we learn more that those are the two things so there we go we'll see what happens all right you want to check out our calls jump into our calls let's do it we got a lot of girls the wait thank you guys all for calling um here we go first call hey guys my question is in regards to the rumor that resurfaced a month or two ago about the possibility of Apple purchasing the Walt Disney Company and while that buyout doesn't seem like it's going to happen I wanted to get your thoughts on if you see Apple possibly in this age of mega-mergers buying an entertainment company that already has an extensive library of content as well as several things in the pipeline especially since Apple seems still very new at this and their output is very small just wanted to get your thoughts on it love the show guys take care yeah that was a big rumor that was kind of flowing around the reason why I never put it in the show is because I thought it was so speculative and it has turned out that it really was more speculative than not right you never heard anything after that and I'm like come on like I'm gonna give this a week to see if there's really any legs to it and at least up to this point there has not been I think if there was any company that I'd want Apple to honestly purchase from an original content standpoint I'd want it to be Netflix and I think that Netflix has all the momentum quite honestly also if you look at how Netflix is burning through cash and investing in their programming there's going to be a point in time where Netflix actually is gonna need a new infusion of cash maybe Apple can be that but at the same time I wouldn't want them to integrate Netflix and make it be like oh here's the Apple movie or TV app I I would want Netflix to just be a puss be a part of the ecosystem but not kind of disappear the way that we use it today I think they should if they were gonna do anything like that they could acquire them and just let them do what they do and then in addition maybe create some more hooks to that but let's be real from a Content temp standpoint people aren't watching and there they aren't reviewing very highly planted of the apps I'm curious about the bad-boy documentary but I'm not gonna subscribe to Apple music just for that uh what does it take i watch the trailer for the bad-boy documentary and it looks scary like I was I was a fan watching it right it looks like some real life you know what there's like a lot of violence and like um you know Puff Daddy looks like he's like mad like he's angry and stuff like I came up because I was angry I was I was actually kind of in shock by it I was like what this is crazy this would just wait for a wait for dr. Dre's biopic what they reported orgy Wow it I don't like it it only get it only gets better from here gets better that's crazy no but Apple if yeah I don't I I pray to God Apple never buys Disney because Disney has just a long legacy of just you know just being an awesome company and awesome characters and everything in Apple doesn't have a track record for creating stuff like that other than products you know so I don't know I don't I don't see it happening I don't see it happen the only way that it works is if Apple acquires them because they need the cash because they're struggling which they are not by any means and then just leaves them alone to operate the way they are it that doesn't make sense to me but I could see a Netflix acquisition making more sense whether it happens not but depending on how you know subscribers in Netflix increase based on how much money they're spending and how that is trending over the next few years I think that's gonna let us know if Netflix is really going to be up for sale for an acquisition or not but if it is you've got to imagine that Apple who is desperate for legitimate content like Netflix has so much good stuff I know you're not on it yet Beach but like I can't keep up with it like it's yeah there's a lot of stuff on there how many times have you heard Oh have you seen that on Netflix yeah all the time all the time all the time now right yeah I mean master none I mean I like your idea like if they do purchase it just don't touch it just let Netflix do what they do and just collect the revenue you know cuz they're doing well what they're doing now I feel like Apple come in they could break a lot of stuff and turn off a lot of people you know the only way that Apple creates maybe something that is more compelling to me as if they somehow locked down but they're not going to they're way behind everyone is already kind of locked in their own TV subscription service if they had created that TV service and then integrated original programming within it to kind of create this whole new world of media content then that that can be exciting to me but beyond that they're what they're doing and trying to force us to subscribe to Apple music to why you're very limited content that doesn't have much of a broad appeal that's not the right way to go about it and I know they're trying because in their brains like we've got to create original content you got to create original content people want to watch and not just one show it has to be Netflix started with a couple shows house of cards is one of those first ones then it grew to like maybe three or four shows now it's like 10 that's what you got to do but you don't put on Apple music you just don't and and it's called Apple music you know what this is called Apple music no you know what with the the pitch for the plan of the app show is that they have to make their pitch while they're on a conveyor belt like that's like seems like it's the big like you know the big hook for that show is like they have to do their pitch before the conveyor belt runs out so it's just ridiculous it seems ridiculous that it that does seem right all right next all thanks for the call that's a great one that's a great one in prose all right here we go next call hey what's up my crew my name is Nigel I'm calling from Miami Florida and I have a problem not with Apple but actually with the way people are perceiving Apple so I just listened to last week's podcast and it was one guy who was going on about how at WWDC Apple they don't really innovate much but I have a problem with like people always expecting innovations from Apple for most companies innovations are like a once-in-a-lifetime thing and Apple has been lucky enough to do that a few times once with the iPhone again with the iPad but innovation don't really come when you're looking for them so I wanted to hear your dad's thoughts on this um so what do you think you guys think that people are expecting innovations to often from Apple or yeah let me know your thoughts thank you goodbye I think it's absolutely right I think you make a great point about this expectation versus reality I think we've actually seen innovations from Apple for me what I'm more what I think what is more distressing and what we've always tried to kind of bring them back down earth is when they talk like they're the most innovative company but they're doing things that other people have done you can't walk around with that same swagger right the Apple watch they wanted it to be there next thing but it wasn't I really feel like if they make some sort of augmented reality glasses down the road though I'm talking about like three four or five years down the road maybe that's whatever that ends up being or looking like and however stylus that is maybe that is their next thing I feel like that could be a moment where they have the opportunity at least to have that next thing but until then you know their innovations has been 3d touch which is I would say depending on who you are some people love it some people don't some people don't use it most people like I don't even know what it works for but in order for them to elevate 3d touch which I was super excited about when they first introduced it they have to make it ubiquitous on all their devices right so and it has to work the same everywhere if it's just on a phone and then you don't know how it works that's one thing I do like the fact that the iPad it's screen is what it is today but right after they announced 3d touch I was like wouldn't you maybe want to announce an iPad with 3d touch so people get familiar with the technology you're kind of creating and building a new behavior that people are used to and it just didn't happen and so that was an innovation for sure who else really has that no one but I was something that and to me weren't looking for we weren't asking for it it just kind of popped up if something they thought of which was kind of the point of his call was like a lot of times when an innovation comes we're not even expecting it we're like oh my god that's that's a great idea I like that I'm going to use that you know like when the first iPhone came out the other things you mentioned like the Apple watch and the sunglasses yeah I guess you could call them innovations but other companies have done them you know so which they did phones and which they did tablets yeah it's just how you know Apple hasn't been able to recreate them magic that they used to have when introducing their version of a product I think that's that's kind of part of it and also let's be honest when you watch a keynote the reason why it doesn't how about this if you if you really pay attention Apple keynotes go watch a few keynotes before when Steve Jobs a kind of tell a story you could see how he's emotionally connected to the product Tim Cook just says this is what we have Tim Cook's like reading a checklist of like this is we're going to talk about next it's the greatest one we've ever made sales void there is no heart connected to it it's very it's very logistical then when the people come on stage you don't feel like they're passionate they're just running down specs and showing us how it works I was excited about the iPad because I'm like wow we've actually never seen something like this to me that is actually them trying new things and being innovative but they didn't connect the emotion to the product of why you're doing it you don't even need to spend five minutes on it just tell me a little bit a bit a story of why it's so great instead of just going down a checklist of bullet points of features it's totally different it just doesn't connect the same and so I think part of that has been lost but for people that say Apple is not innovative anymore it's just that other people are quite honestly innovating before Apple it's been this way we've just felt like Apple as the innovator because they gave us the version of it that we really wanted I don't think they've given us the version of a product that we've already seen yet in a long time yeah well Dre Fae in our YouTube chat said the air pods are a culture cultural phenomenon and yeah Tim Cook said that Tim Cook said that but I mean you cannot you can't argue that you know no one else hat well there were other companies that had that but no one else had air pods or you know an headphone like device that was made specifically for their phone which is their flag well I don't know if there's their flagship phone but you know what I'm saying like it was a new thing that we saw and now where everyone wants it but they can't get it so you know it's is a fine line there there's a disconnect between reality and what Apple says and I think that in the past they were able to sell that you know reality distortion field yes but but now you have a bunch of guys that are trying to do that but you don't believe it you know and it doesn't come off the same way so I think that's part of it you can always quite honestly every day technology companies are innovating it just depends on how you tell that story that makes it special or different than what other people do and then the proof has to be in the pudding like I got to give Apple props they were talking about promotion I was like eat it up and then I'm like alright I'll see if this really delivers and then when I got that iPad pro I'm like dude this is the fastest iOS device ever I've ever seen I was like okay they lived up to it that's why I was hyped about I'm like oh damn this is good so you know you've got to deliver tell a story deliver and innovate the same time for to feel quote-unquote innovative as a whole yeah and a lot of time some of the guys that are doing like the biggest coolest innovations are like in some little tiny shop somewhere and Silicon Valley we never even know about him and then a bigger company will come in and buy them just to like either shut them down or to just take their technology you know and we never really know about it so ya know that's the world we living anyway yeah I think that people agree with him though I think people are being a little too hard at it I just think brought reason why people are being hard on it and maybe some people would include me in that group is cuz Apple talks so much junk like they are the best it's like that's not the best we've seen that like five times before you know they know right that's the other issue that's not quick to point out Android did that first any time yeah you know that uh uh Apple makes some new announcement Android had that for two years already they always say that he's easy pickings it's a low-hanging fruit come on so um so yeah there we go anyway that's all I got man that's all I got that's it Warriors for one yeah it's two out of three years we'll see what happens and be a time to catch up bro yeah yeah people that don't care about the NBA or like I hate listen it's part of the show alright everybody thanks so much for listening and watching again you can call us our phone lines 1-866 two six three eight leave your name where you're from get to your message keep it under a minute we'll put it in the show we promise thanks so much for calling hanging out with us beat them take care of be safe alright alright you too man alright peace you
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