Gadgetory

first thing you think about is the fact that you're looking at projecting onto the opera house which has it is a sculptor in itself and it's this dimensional canvas and all the content was never designed to animate or to work we had to recreate to build the animation and build up the levels to create that sense of depth and dynamism when you're talking about projection mapping it's not just content that's being projected on the surface and you go there it is it what's beautiful it's done it's a transformation it's transforming that space into something else building moments that you feel like you're about to take off somewhere and then all of a sudden it shifts and forms into something that you wouldn't expect we needed these moments to work from every angle that's where our virtual reality and how we were able to rebuild this in three-dimensional space became a really big tool for us the jobs that we work on if it's not a building projection it's a ceremony or something then the set will often not have been built the stadium may not have been built and so we can actually have a look in real time try things out make sure that our contents lining up make sure that we know that from every angle contents working for them and then we can shift around and look from a different audience perspective and go okay but still look for them as well it's becoming a real important part of our workflow you