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Why mobile payments are a mess

2018-04-23
whenever I go shopping I feel like I'm playing a mobile payment guessing game do I top my phone to pay do I scan a special app why after all these years in the u.s. do mobile payments feel like such a mess our vision is to replace this and we're gonna start by focusing on payments that was 2014 I'm still fumbling with my wallet most of the time has anything really changed well we can now pay for stuff in more ways pay with a watch pay with a finger pay with your face or do you still swipe or dip the chip no not that chip this chip to find out where all of this is heading I visited mastercards tech hub in New York and I found even more payment gadgets like this ring yes a ring you put on your finger but what good is a payment ring if I still can't pay with my phone everywhere terminals are contactless today they have the capability it just has to be turned on and merchants decide whether or not they want to turn it on you're only gonna see that continue to grow with every device becoming a commerce device so is it a demand problem after talking to industry experts and combing through reports it seems there are a few layers to this issue Apple pay is the most used mobile payment more than half of all the retail locations in the US let you pay with your iPhone and generally speaking that means all those stores also take of their NFC payments like google pay but even with Apple pay being accepted in more places people in the u.s. just aren't using much the biggest thing holding people back from using it is fear of hacking even though Apple pay is safer and more encrypted than just swiping a card and there's so much benefit to using it if the experience isn't always faster sometimes you still have to deal with an old payment machine that makes you sign your name or enter a PIN number even though you just gave it your fingerprint or your face to prove you are you and if it's not faster people just tend to fall back on their old habits of pulling out a credit card and you still carry your wallet everywhere right because you have to because not everywhere accepts all types of mobile payments and that is what everything falls apart stores know you still carry around plastic so why should companies invest all this money updating their software and systems to accept Apple pay instead businesses are launching their own apps like Walmart pay CBS pay target wallet and of course there's the Starbucks app the most successful of the bunch pay by scanning your screen and you may get a freebie for using it and stores keep track of loyal customers even small businesses are looking into custom apps as the future my name is Dave Allen one I'm executive chef of union fair restaurant this popular lunch spot has gone cashless the line moves fast with employees swiping every card but despite it going cashless mobile payments are not accepted because you're dealing with money it has to be a good technology in place so any that's why it takes sometimes a little bit of time to to kind of integrate new technologies when it comes to money because people need to trust that it works that's the that's the key to it chef Lamont says it's a hassle to get his software to work with multiple payment systems and customers are just not asking for Apple pay instead he'd like to offer an app that can give us customers something more well we want to see if we can actually take it a step further and say if you order a coffee maybe we could actually give you like the precise temperature you want that coffee maybe you could actually tell you exactly how many grams of sugar you prefer in your coffee like that's the next step in customization when you're actually looking at using technology to make these systems better ordering ahead getting your perfect custom coffee these are all great perks for using mobile payments until you realize that world means every place is gonna want its own app just to know more about its customers doesn't look like mobile payments are getting smoother any time soon that was hot oh my tongue is burning yeah hey thanks for watching do you still use a mobile wallet do you have a favorite one or you still pull out your credit card be sure to share your story in the comments and like and subscribe and click that little bell so you can catch all my future videos where I find answers to today's common tech questions and yeah that's it I'm just gonna I think play Jenga for the rest of the day let's go let's do this
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