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Ask GN 76: AM4 B450 Boards & What It's Like Working with AMD

2018-04-28
everyone welcome to another episode of ask Tian it's been a little while if you forgot how the rules of this game work post your questions in the comment section below I will try to get to them in a future episode we are filming two back-to-back technically three episodes back-to-back right now we've got this one we have the patreon extended edition which will be available to patreon backers at patreon.com slash gamers Nexus then we have another public Sen so we're filming two in a row because we had so many questions that were good from the last episode that we decided to make two back-to-back you can leave your questions in this one or in the next one it doesn't matter I'll check both for the next episode but we will be posting these pretty close to each other and the patreon one will go live at the same time as this one for patreon backers before that this is brought to you by the msi gtx 1080 gaming X and Nvidia's GeForce experience which allows you to retro actively capture key gameplay moments with shadowplay convert captures into gifs with new tools and apply filters to games hashtag no filter Emma sighs gaming X PCBs are high quality with well built power management and coolers that we've previously recommended learn more at the links in the description below so this first question is pretty good cuz it's so straightforward supe asks when can we expect be for 50 boards for the rise in 2000 series is the common delay and mid to low tier boards simply because high-end enthusiast boards sell better or have higher profit margins no that's that's not why and actually the high end is pretty expensive there's a lot of R&D money that goes into a high end BIOS the Z series and X series boards to some extent do have more features that cost more money to validate so no that's not the reason typically it comes down to what the CPU maker does so in town pushed it's 8700 K first and the push that's r7 high-end CPUs first r5 is kind of with it but none of the really low-end stuff yet and with the original rise in launch it was the r7 is exclusively first so what you end up with is the CPU makers want to push their halo product you need a high on board to go with the halo product to get the most attention to kind of if it doesn't move units the point of a halo product is just to get the markets attention so that like if you look at the and Corsair obsidian cases the original ones that's a hailer product because idea is you look at it and you go I want that but I can't afford it and you wait and eventually the lower end one comes out in the same series and you buy that instead because the first one convinced you to buy it or the users who did spend the money on it are so impressed with the quality because is an expensive product that they will become your evangelists as the manufacturer and tell everyone Corsair or whomever makes great quality blah blah blah and promote it on the forums for you so typically the companies like to come out with halo products first which means that the high end boards come out first just because they go together the CPU vendors do ultimately dictate everything for the most part for the motherboard makers as for the question oh and also coffee like recently was a bit odd in that the low end boards were delayed into the like two quarters away from launch or more so that was odd because Intel pulled in all their launches last year X 299 was supposed to launch later than it did by a number of weeks I used to have the details out of my head I think it was like there was at least three weeks earlier than it was supposed to be and then coffee like same thing that got pulled in but validation was still being done on everything else so you end up with the low-end chipset shipping later so that's a lot of that when does be 450 come I don't have official information I'm not under any embargoes or NDA's with AMD but they probably wouldn't put me under one anyway right now so what I can tell you is that realistically you look at kind of when companies tend to launch stuff Computex is right around the corner we're booking meetings for it already Computex is the show that happens in Taiwan every year Taipei specifically and will be there it starts on June 5th this year and we typically get there a bit early so I would anticipate that you'll see new boards and new products in general around Computex time because that is a great opportunity for them to launch stuff because they'll have all the media in one place now whether or not that's when they launch is a different story typically it's more of an unveil and then they launch later so we may be seeing prototypes at that point but I guess the point is if you're thinking of buying something and you're trying to figure out if you buy or wait context is really close so if you can wait it might be worth it but that's not me being coy I don't know something you don't I'm just saying that's typically when stuff actually does launch but of course if you're happy with your options right now then just buy right now is some changes all the time anyway but yeah basically my answer is it's not because profit margins and probably Computex is one we'll hear about them but I don't know that's when they launch Lazarus the adventurer says SGN hey Steve can you tell us some realistic ways that the GPU market might come back in its normal state with new GPS now and then and reasonable price availability is there a way out at this point it's really out it's a really depressing way to phrase that they stare away out of the bad G view prices yeah I mean this comes down in the memory just as much as it does the GPUs because we were talking recently about how I had a memory supplier telling me directly off the record of course but directly saying to me we're making more money than ever or it seems like we have more money than God was one of the little quotes out of out of the person's mouth so I would say the memory companies have quite a stranglehold on the industry right now and they're doing very well it's not like they're struggling they'll tell you they have limited cleaner space limited fabrication capabilities to meet the demand those could be true but what's also true is they're raking in cash like crazy and GPUs invariably have memory that go with them and that cost money so to put it back into perspective for you let's talk money because you're asking about money so memory on a GPU gddr5 costs nine easily nine dollars per eight gigabit module if you have eight gigabytes of memory you have eight of those modules so that alone is a good chunk of change especially considering previously off of that 8 gigabyte quantity the cards were 20 to 30 dollars cheaper to produce just last year so a couple dollars cheaper per module basically you're looking at what is that that's like 2 to 3 bucks depending put your on 20 ish dollars 20 24 something like that so you're anywhere from 2 to 4 dollars cheaper per module last year than now and that hurts because the in the very least the board vendors of course are going to charge you for that they're not gonna lose money on it at most they might up charge you because I mean there's a cost to them acquiring the product too they don't just pay the cost of the product they pay someone to pay for the cost of the product so that affects price a lot and I have some other numbers to it I have no time I'm conveniently so nine dollars easily per HBM mod or sorry GGG are five module is what you're paying for eight gigabit and that puts us at let's say you have eight of them so 72 bucks right for that that's a really expensive card already then you have the GPU cost the silicon cost that hasn't really changed very much what we understand you have the PCB not really that expensive DRM good ones go up to like 50 bucks cost coolers like 50 bucks for a good one so cards get expensive fast but memory is the one major variable cost has gone up more than twenty or thirty dollars to consumers so other things that have impacted price to maintains one of them giant scapegoat is crypto mining everyone likes to kind of ignore the memory prices they like to ignore the fact that the board partners don't even want to buy GPS right now because their new GPUs literally around like months away so know everyone's afraid to fill their shelves with cards and get stuck with them so those two things are a factor and I guess to some extent although it is escaped crypto mine of course is a factor so memory price crypto mining to an extent and new GP is coming out which is I've kind of given dates already but I'll get more into detail on those soon I have other prices where eh p.m. you may have noticed Vega is never really for the most part been the price it was supposed to be well H p.m. is expensive AMD was expecting from what I understand from what my source has told me to get there HB m24 high for for under $30 not gonna give an exact number cuz you can draw the lines but under $30.00 what they're expecting that memory caused 65 from directly from the source I know that so quite a bit higher than what the original plan was because the price of the memory went up during the period of Vega being created and planned for Samsung's eight high HP MT memory 120 plus dollars for that so HP m is exceedingly expensive I don't have g5x numbers I wish I did but I do have GDR six numbers and that's 20% higher than gddr5 so take the moving target price of gddr5 and add 20% that's your price so yeah a lot of factors but the answer your question is there a way out yes and I I think my main way out is let's see if the prices are more agreeable family for family product so if we have a 1080 today that's supposed to be 500 600 when it launched to be fair then will the 1180 or whatever be also $600 if it's not if it's increased and it's supposed to be the same exact like a linear product in terms of product stack a 1080 is to a 980 is to a 780 and so forth then it should be the same price but if the GPU makers are factoring this new market condition into it and trying to condition all of us into spending more money on video cards that's where there's a problem to you I say wait for second dish half of 2018 and let's see where the new GP is take us but otherwise now Nvidia and Andy can both increase their GPU production but if the board vendors aren't buying them from Nvidia AMD they're not gonna do it so there's no easy way out unless someone decides to also I'll save this for first a lynnae's opposed I have some exclusive information that's that I've been sitting on for a little while collecting I'll share this later but there's I have a lot more information on this topic specifically and it's interesting enough that it deserves its own content pieces check back for that later next question piers H says 5th time asking sorry I get a lot of comments for those of us who don't use patreon object to the additional fees for those outside the US and the UK for example or who don't want to use patreon is it possible to donate via an alternative method for example would you accept two dollars per month via PayPal or another method maybe a lump sum so forth a blank item on your store I'm open to ideas but I really dislike patreon and we got another one like this for Mike st's you said another sort of asked UN what's the best way to support you and your content or channel as in the best dollars per way to sponsor might be hard to answer I'm gonna take both of these first question thank you for posting note especially for posting at five times I understand your concern patreon is pretty good to us but if you don't want to use it for some reason then because of it as a direct result of your question and I appreciate it I added a donate button to the store so if you go to store documents Nexus Don that we would of course prefer that you get something for your money that's why it's there I'd like you to have something in return but maybe you only want to give us two or three dollars or something you don't want to buy you know $20 shirt or whatever then you can go to the store in the bottom left this donate button and I I mean I got all of that except for the pay pot the PayPal or whatever credit card processing fees so that's probably the best way to donate if you truly want to donate I would love for you guys to actually get something for your money though so patreon is a good way for us to have a system that we can give people different things so like access to special videos like the ask GaN extended edition and they're not meant to be that special because we don't want to take content away from the main channels just the extra content but that wouldn't be made otherwise so that patreon is the only way we do that right now same for the behind the scenes stuff which is infrequent but interesting and we have a couple of other things like discord access but I totally understand if you don't like patreon and we have a donate button now so if you want to use it store documents taxes net if you don't want to pick up a product buttons in the bottom left we very much appreciate it that kind of stuff goes towards keeping up some business letting me do stuff like buy cases and tighten B's or whatever when we're not on review list now Mike gasps T's your question was actually pretty interesting how much what's the best way to give us money so again the best way to give money is I guess kind of depends on your definition if it's which method of giving money gets us the most of it is that obviously a straight donation patreon takes 5% so you use super chat this is so this is just some transparency for you it's not me trying to pitch get give me money it's me saying this is how the system works in the world that we all live in the tech world patreon five percent off the top not bad at all they give us a lot of tools in exchange that 5% I'm totally fine with it the next method would be super chat livestream super chat haven't checked recently if at last I checked super chat takes 30% so I don't know if that's current anymore it probably is but they take 30% so that it's quite a big chunk and then there's also what are the other methods Adsense it's not something you give us money through Adsense you watch the ads but YouTube takes 45 percent of that totally fair they host the platform they host all of our data and I think I had some other stuff I jot it down too so the store obviously the store we get all of the money that you spend when you buy something I still have a cost to buy the thing that you bought so obviously I'm not if I have a margin of let's say between 10 and 30% on something I'm getting 10 and 30% profit on what you bought however I already have the product it's sitting there in inventory so if you're thinking I want to give them $20 I don't know if I should give them 20 bucks or buy a shirt we would prefer if you have space in your wardrobe let you buy the shirt because I'm technically getting a lower profit because I had a cost to create the shirt and distribute it but the shirts sitting there in inventory anyway so I'd rather it move I don't want it to sit there forever so yeah that's I think that kind of answer is most of it but PayPal takes a lot of money every $2 you give us through PayPal directly they take 36 cents so that's why we added the donate button directly and if you use a credit card instead of PayPal I think the fee is lower but I'm honestly not sure it's brand new I haven't tried it yet so I'm gonna try next question this is post on patreon hello gamers Nexus I would like to ask more about the reason why you were cut out and had to buy rise in 2nd gen samples this is a video from tech of tomorrow they linked the video about AMD trying to control the process and nature of testing some other tag tubers have replied in the comments either in support or against seeing as you guys didn't get samples could it be AMD is simply not bothering to send samples to those reviewers they already know can't dictate testing methodology first off I did not watch that particular video but I have been made aware of it we acquired rise in 2nd gen samples as a correction and as for the rest and these had a lot of staffing changes lately in especially in terms of media relations so it's actually getting better they're getting easier to work with as a company the new staff we've been working with have been easier to work with and more agreeable so while they've all they for the most part they've been pretty agreeable as individuals it's more problem of what the company tries to force down through those staff members and how much pushback those staff members have versus the higher-ups so this is true for all of the companies in the industry it altima t comes down to how much power do the people we interface with have when they're challenging their management and saying like no this is this is wrong we shouldn't do it this way and it looks like AMD's genuinely getting better in that regard this is all kind of like invisible changes you would never really see it as a customer there's no reason you would think about it but marketing has been changed up PR has been changed up media relations upper management like director level marketing has changed so it's looking better I'm hoping that they're easier to work with the reason we weren't included in rise in second gen is because I had an issue with the way Andy did their thread Ripper embargo lifts they had multiple like they not just unbox and review but it was like unboxing and then like installation guide embargo and review embargo and then in between those you had a couple of media outlets that got to post their review ahead of the review embargo lift but it was permitted explicitly by AMD or their partners and enabled by their partners and to actually every extent IMD as well so I took issue with that I spoke to them and I was like you can't have a special like approved friends of AMD embargo lifts and then everyone else embargo lifts because I'm sitting here on the same data that there's other people just published but I'm not allowed to publish it it's already out there they published it you allowed them to do it why can't I why is that line drawn we both had the product at the same time we both have the data we both have an embargo but theirs is earlier than mine so here's the thing and this is the conversation I had with them it's okay if you don't want to send me the product it's okay if you don't want me to post a review on the same day as the other people because I'm not entitled to a free product I can buy it it's okay I'm a big boy we have a company that generates money based off of creating content we can justify buying a product it's not complaining about that it's complaining about the ethics of special embargo is even though everyone has the same information so it's suppression and that's the problem I had with it so I explained that I said it's fine next time don't send it to me because I don't want to sit there with information sit on my hands and watch other people get to post it when when the rest of us who aren't on the special list aren't allowed to and so they didn't they didn't send us the stuff and that's fine I literally asked for that and preferred it to be that way because I mean frankly if if there's no like unspoken understanding from the representatives that we're going to comply to rules that I don't agree with that I can do whatever the hell I want and we actually did wait for the embargo to list because my word I gave AMD they their representative gave me their word at the time we won't do this again with the special embargoes and this was back when the thread report thing happened and I said okay fine I'm not on publishing my thermal data because I disagree with all of this anyway and I can't take your word for anything because it's already been done however what I will do is I will give you my word that when I get products in advance and I will without your help that we will not publish the data unless we see early embargoes for special people so they in fact did keep their word and I kept mine so I would say things are improving quite a bit I wanted to clear that up because I've seen a lot of posts on like on forums and stuff where people speculate about why we went the way we did with rising second-gen and with the AAP use and they're also Iran is so yeah no that's that's it I mean it's I disagreed with their thread Ripper stuff I chose to fight the battle and I chose to get off the review samples because I knew that they wouldn't like how I handle the situation but I had a point to make and I made it and lo and behold risin to is much better so thank you AMD for listening to my point new staff are great I'm really looking forward to working with them more relationships building back up so yes I would say and that's that's my take I have there's so much more I could say but that's specifically to the topic of what tech of tomorrow was talking about about working with Andy that's kind of the the last couple of months of my experience there's no need to go back further because all the staff has changed for the most part so when people change the company more or less changes to some extent anyway so that's my version of his story they've gotten a lot better and it's our job as media to not allow those kinds of things to influence our reviews clearly it didn't because I was pretty positive about second gen I was pretty positive about the AP use and that's after having a bitter hot debate over how thread over was handled and we were positive by the way about thread Ripper so I would say we've succeeded at not allowing it to impact the view of the product the product didn't do anything wrong but I there are two different things we stand for there's like there's a consumer and the product review how old is the product to you and then there is the company and making sure that they are not bad to work with so we we kind of fought both those battles at the same time and it turned out pretty well I'm very happy with it and all that stuff's like behind the scenes you don't typically talk about it happens all the time happens with all the companies we pick and choose battles we fight a lot of them behind the scenes argue with people over like know your this is wrong you shouldn't do this this is unethical or this is just really messed up like here's all of our reasons why it's not stuff we publish it's just like you try to work with the people and make sure everyone understands each other so you can come to a reasonable agreement and compromise of how the industry should work of course the manufacturers ultimately have the most power but we're independent so also I can do whatever I want the next question is awesome gamer 909 anatec recently found HP ET settings could massively impact performance on Intel i7 800 Kay's 8700 Kay's I guess I have you booked into HP t th HP ET excuse me and related settings at all yeah we discovered that about a year ago and we're an enthusiast site so we benchmark with settings that make sense for our audience and II I believe asked for HP e T to be disabled for either Rison or thread Ripper I think thread Ripper Intel has asked for it to be disabled and wise they asked I don't mean they said like it needs to be off I mean they said hey we found these performance problems you should turn it off and both the company said that so we we kind of found that before they talked to us about it with X and $2.99 I think the 1,700 X when we first encountered that before publication and we encountered it again with all of our Hardware bought competitive overclocking where it can mess up some of the performance with certain tests we're running out next $2.99 so yeah we've already accounted for HP ET and all of our testing and discovered it a while ago Radley Peterson stn are some reviewers or media outlets friends who are who are some of your friends oh also thanks for highlighting my comment I know you have a pretty high standard that's why I'm subscribed thank you for subscribing yeah we are friendly with with most of the folks you're probably familiar with the thing I'll reason I'm putting this question here I'm not gonna go through a name like name people specifically but the reason I'm putting it here is because obviously we're all competitors we're all going for China the same audience you might watch my 2700 X review or not someone else's you might watch someone else's but not mine at the end of the day you're not gonna watch 30 of them so we are competing but there's a lot of value to still working together a lot of us will talk with each other before reviews and just say like I need a sanity check please help me does this look like what you're seeing because these products you have to remember unreleased there's no forum but or anything like that so we try to work together even though your competitors your friendly competitors and it's not like the really large corporations we all try to kill each other it's a lot different when it's a bunch of small individuals who are who are trying to represent the consumer and I also wanted to point out that to some extent there's a lot of value in being friendly with your competitors in this kind of position because we are in a less powerful position than the companies that provide the product reveiw or that we acquire it whatever because ultimately the companies don't need any of us they can can find the way to create new influencers if they have to people disappear they'll make sure new ones rise up but that's the same reason that the media outlets that we talk with that are out there it's best to try and work together on stuff and and kind of keep an eye out for each other for when the companies do try to pull shady so that we can all band together on it when it's important and hopefully you just kind of hope that the companies get enough feedback from us before product launches that that they will change their minds and that's why there's value and being friendly with your competition or being friends with them so yeah but the answer is yes of course we're we see these people I see a lot of a lot of people that that you guys watch the post up to YouTube I steal out of them more per year and I see local friends because we travel so much to see each other at all these shows so yeah of course you should get friendly with them next question I think that's the last one last two TJ CCB are 47 says do you think the constant shift and Radeon brand did harm to Andy of the long run they had since 2007 Radeon HD 2000 87,000 r9 200 300 r9 fury I get your point rx 400 500 now RX Vega and video on the other hand use GeForce GTX since 12 2008 it's so hard to say and ATI had a pretty strong brand aim the e had developed pretty strong branding I would say towards the throughout the HD series and into the r9 eventually our nine series I it's I am NOT I don't have a firm answer for you I'm going to kind of take it off the top but I would say that perhaps early on there might have been I don't want to say the words harm to the brand but here's the way I see it if you keep changing the name of your stuff the average consumer who builds a computer every three years and doesn't watch youtube videos daily or weekly even someone who they build their computer and they play games on it and ignore all this stuff for three years now they come back and they build a new computer I think that person might be affected by name changes because it say on video did it if you bought a gtx 8800 and you come back three years later and you can't find anything labeled gtx anymore there might be a moment of at least trying to figure out like wait a minute what happened to nvidia but i'm sure you figure it out eventually but i don't i would have to say lightly and hesitantly yes i think there has been brand impact but it's so hard to say whether it's been positive or negative I could totally see the negative because you might have built a positive reputation on the brand and you change the name I could see the inverse where perhaps you thought you had a negative reputation on it and you change the name so I have no idea but yes I do think there's been impact last question Gore gula while manufacturing the mod matte the Gion mod matte how was your experience with language and cultural barriers in regards to product communication negotiating prices and shipping this is a fun question so the mod matte on the table here the GN anti-static mod by it's not not an easy product to make it turns out thought it would be we had a lot of requirements for it things like so we want a really anti-static est Matt and it's made by one a factory that makes them for clean rooms we want a real Matt and we also want to print on it and typically an industrial factory that's why I say industrial I mean literally they're making things for industry that makes anti-static mats they're not printing on it because the clean rooms and whatever that use these anti-static services they don't they don't need cool branding they don't need cheat sheets it's just a work surface and so when we went to that when we said we want to print on this they were basically like your customers won't like it they literally said your customers won't like that we would recommend you don't do that they won't like it if you print on it because it's supposed to look like a plain mat and we're like no you don't get it it's like it's this whole branding thing and YouTube and just could you please just just print on it please okay so we we explained it to that kind of it wasn't like arguing but we were just going back and forth because you got language barriers you kind of have to learn how much English your representative speaks and try and step down the sort of like grade level and they have to step down there I've been working on a bit of Mandarin so they have to bring that down so that I can understand whatever and at the end of the day hopefully you both kind of can bring your language down to a simple enough level that you both understand each other and that's not always easy with products that have really specific requirements and words that might not translate or that you don't know like different terms for like I didn't really have another term for the word anti-static mat or mod mat or anything like that so I but it's been fun because some of the challenge is communication we go to Taiwan every year Taipei because of that I've been working on trying to pick up some really basic Mandarin like I'm at a point where I'm basically like a toddler I can point out stop and say like like I want that or I want this or don't put tomatoes on my feet please so that's been part of learning to work with the companies on making the products we're making we have others in the pipe to other challenges negotiated price and shipping shipping it was kind of interesting because you have the boat or the plane option where we learn the boat can take like like sixty days to clear the ports and everything and a plane is 10 to 12 but you pay an enormous amount more money to put a bunch of four to six pound mats on a plane and ship those so yeah that's been something we had to learn as well and negotiating price is it's pretty easy they give you a number you give them another number and then you each send crying emojis to each other until you meet in the middle I had to send a handshake in my budgets pretty sour experience with it but yeah if you want to buy wine you can back order its toward octane razaaq's has done that for the mod mat otherwise thank you for watching as always go to patreon.com/scishow and access to get the extended edition and then we'll have another one of these episodes for public filming basically immediately thanks for watching and subscribe for more I'll see you all next time
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