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HW News - Tom Himself Responds to Tom’s HW, 25% PC Price Hike

2018-09-04
everyone welcome back to another hardware news recap this episode is one of the most packs we've had in a while first of all Tom himself that one from Tom's Hardware responded to our video pretty cool and very happy to have his response on the show we'll be talking about that today and then Amazon sort of strong-arming PC manufacturers component manufacturers over the upcoming tariffs some news that we got exclusively through our sources so gamers Nexus exclusive on that and then AMD shifting focus of production from Global Foundries to TSM C for its upcoming 7 nanometer process designs before that this video is brought to you by it the NZXT E Series power supplies the E Series PS use our high end power supplies with real time digital voltage and temperature monitoring per rail wattage measurements and data logging functionality for power usage the E Series PSU is also come with a 10 year warranty all the way down to the 500 watt unit and they run fully modular and with silent fan operating modes learn more at the link below so before really getting into the news quick notice on an update to our wall art situation we've wanted some wall art for the office and we want to recruit you so we're going to be opening a Pio box if it's not up by the time this video's live we'll tweet out the address on twitter.com slash gamers Nexus otherwise we'll be in the description below if we have it open and the hope here is that if you have I'm mostly looking for CPUs right now so we're mostly looking for CPUs and nothing new we have all the new stuff if you have old CPUs that you don't want anymore you genuinely do not want it you don't have any sentimental attachment to it and you just want to get rid of it then what we want to do is take some of them deal it them if they can be and then well everything can be deleted if we're honest and then frame it and make some wall art so I'd like to make like a history of AMD and history of Intel by our fans art piece to put on the walls just framed CPUs with a blurb next to each one about the history of that particular part who sent it if it was overclocked what was the overclock you hit so here's what you should do if you have parts that you do not need don't send us stuff we need it's not that big of a deal don't set of stuff you have a cinema all attachment to but if you don't have either of those things send us the old parts you're not using anymore and include a note of anything special about it like what did it overclocked to when did you buy it why did you buy it stuff like that and the plan is to make just a framed thing we can put on the wall so we did end up getting a p.o box in time for this so we'll put the address up on the screen now if you want to send stuff there for our art project quick note though we're not sure how much stuff we're going to get and with 300,000 subscribers it could be a lot or it could be not a lot so there's no guarantee anything you send will be shown on camera we'll do our best but don't expect it we're really just trying to make some kind of cool wall art to put it up and then you'll see it occasionally the background of videos and stuff like that hopefully but there's no guarantee either way though we'll have the address up on the screen if you want to send something over and you can also get it in the description below so that's what we're looking for right now and if you have other stuff like old computer posters like stuff from I don't know one megabyte or 100 megabyte hard drives or whatever just like posters advertisements old advertisements from magazines for those ancient computer hardware parts you can send those over too because we can definitely use those the walls are pretty barren right now and it'd be fun to decorate it with with fan art and then also definitely include either like specify if you don't want your real name on the card for who it came from then put your alias that you want to use instead alright first news item first real news item Amazon strong-arming PC manufacturers over tariffs this is something that we heard directly from multiple industry contacts actually and we're gonna be working on a full story on this soon so it'll be a standalone story with quotes from CEOs even in the industry so we went out spoke to a bunch of CEOs and sales people and manufacturing experts about how the u.s. proposed tariffs will impact the industry we still have a couple days I think before everything's fully finalized so we're waiting to produce that video until then but for now we do have some news on what Amazon is doing so everything should be going into effect on September 6th if it does go into effect and the new tariffs are expected to impact component import costs anywhere from 10% to 25% quite a big jump and that's the import cost so depending on the decisions by the USTR those costs will be 10 to 25% and they'll be passed on largely to consumers and 25% could turn into 27% by the time it hits the consumer because the manufacturer is now engaging more of their money which has a time cost because that money can't be used for other things so it might actually go up some manufacturers we spoke with have noted that for new products they are actually trying to eat some of the cost themselves so they'll make less money but they want to make sure their products can compete so they're trying to keep MSRP down and they'll lower their margin and by the way very important thing here when we're talking about what Amazon is doing and once I mentioned this keep in mind most PC parts are really low marginal like power supplies are often under 10% videocards also often under 10% some of them are 2.8 percent for some of the r-tx cards for the partners we spoke to it's under 3% margin so if you're looking at a 25% increase in cost to import it the price has to go up they can't they will go out of business if they sell it away sell it at a loss obviously all right so what's amazon doing that right now what we know is that some of the PC component manufacturers that you all are familiar with in the industry have indicated to us that Amazon is leveraging its position as the leader in retail to force part makers to keep their existing price positions even if they lose money on them so what's happening here several manufacturers that we've spoken with have indicated to Amazon that they wish to raise their MSRP on existing product lines in order to soak that cost of the tariff impact and and the tariffs here this is again first of all primarily a u.s. thing but it will impact the rest of the industry greatly and the tariffs are not something that the manufacturers can control that is a government thing so it's not like the manufacturers have decided to to apply them it's just it is being applied to their stuff no matter what assuming they go through so Amazon does not want to allow the MSRP increase to cover that exchange they do not want to allow manufacturers to pass that new cost on to the consumer which is very noble on the surface of it except then you can't sell the product because they're not making any money so what's happening here there are workarounds some of the manufacturers have indicated an interest in spinning off a bunch of new SKUs whether it's a new name or just a new product idea on Amazon and a new listing on Amazon and then discontinuing the old ones so if they kill all the old listings on Amazon bringing new ones with new IDs then they can raise the prices but that's extremely convoluted there's a cost of that as well because now you're paying people to sit there and discontinue hundreds of products SKUs and bring in new ones and it's really it doesn't make a lot of sense so amazon has decided it does not want to permit the manufacturers to change to make money with the tariffs in mind and it's it's a problem there's not a lot anyone can really do because ultimately Amazon controls online retail so what are you gonna do sell somewhere else and lose all your market share I guess that's the other option so we'll have a full deep dive on the new tariffs coming up shortly including again quotes from at least one CEO and then a couple of representatives within the industry including sales people who make some of the calls on this stuff and some of it will also be a lot of it'll be off record as well so we're talking to everyone we'll have more after the September 6th decision in the US by the USTR moving on AMD remained present in the news this week with both manufacturing level news and executive reshuffling interestingly Andy has elected to shift their focus to 7 nanometers going all in-house AMD put it additionally they have handed over production responsibilities solely to TSM C as GlobalFoundries has chosen to divert funding and efforts away from their 7 nanometer node for the time being fortunately for AMD other company already planned on using tsmc and was not fully dependent on Global Foundries although multiple suppliers likely would have eased to the supply chain Global Foundries expressed an interest to instead focus on improving its financial position and selling higher margin products namely 14 nanometer and 14 LP products we'll push that angle this came as a surprise as globalfoundries was set to begin high-volume manufacturing by the end of this year for seven nanometer and was bragging about it regularly as of now all seven nanometer production is indefinitely held at Global Foundries but TSMC is still on track and Andy was already planning to use them anyway so then speaking specifically to Global Foundries shift in strategy it looks like the company is choosing to put their seven nanometer node on hold for all clients not just AMD and is instead focusing on 14 nanometer 12 nanometer FinFET designs and LP designs Global Foundries sights exponential Rd cost and a lack of business opportunities in the immediate future for bleeding edge process nodes but emphasized in an interview with an intact that technical abilities were not part of the decision extracting more longevity out of mature processes allows it Global Foundries to focus on shorter term profits and competition while gunning for emerging opportunities and low-power chips RF and embedded memory additionally Global Foundries will be able to reduce their workforce by 5% with some layoffs and will also have to renegotiate their wsas or wafer supply agreements with AMD and Intel to reflect the new direction and they will now be relying on TSMC for all seven nanometer silicon and this assures that their roadmap is still intact from what we were looking at earlier and and the does plan to use tsmc anyway so it looks like they're gonna be okay also in AMD news there's been another high-profile shuffle in leadership at AMD this time Jim Anderson senior vice president and general manager of Andy's computing and graphics group has announced his departure from the company Anderson was responsible for overseeing all of Andy's client computing business and was key to their success strategy with Rison Anderson has left Andy for the CEO position at lattice semiconductor and Andy has named his replacement as Syed Bush Kalani next up Nvidia a lot of you have expressed concern that Nvidia did not really discuss their typical gaming performance and games that exist today the ones that you have in a hundred percent of your Steam library at this point and for the RT X 20 80 TI vs. 10 80 TI there's really only there's not been much information at all for those 228 years 1080 there's been some but either way most of the information has been relegated to ray tracing performance and some of it has been limited to a single and video made slide about a 1.5 X increase which is kind of nebulous so Nvidia's Tom Peterson joined hot hardware on their YouTube live stream last week on their podcast and addressed several questions pertaining to performance expectations for the RT X series cards specifically the 2080 Ti and 1080 Ti as they compared to one another in normal rasterization gaming performance so although Peterson did clarify that he didn't have the data in front of him at the time keep that in mind his expectation was that the 2080 might perform the 1080 Ti in some instances and one held to a firm answer by the hardware team Peterson committed to a rough 35 to 45 percent gain claim for the 28 et I versus 1080 ti Peterson is likely not the person running all the benchmarks he's he does a lot of work in the company but he's a bit higher up so his notes that he wasn't looking at data at the time and probably wasn't involved in benching it himself would put us a bit closer to the let's be cautious with this data side of things so wait for the independent benchmark still but if you wanted some numbers or you wanted something to hold Nvidia to that's the closest thing we've got right now so they committed to a rough 35 to 45 percent gain TI versus TI generationally and again we'd still encourage waiting for official testing for more information the full interview video can be found in our show notes linked below so that it was pretty long video it's about an hour long and they go through just about everything including NB link if you have more questions about that stuff they cover a lot of it there and the hardware team covered the RT x series with Tom for that full hour for the most part so it can might contain some new information for you if you're interested check the show notes below and we'll have a link to their video this next one is special to us this one Tom's hardware is founder commented on the controversy the just by controversy and the GN video so founder Thomas papst who left the site in 2007 just to be clear here Tom himself the namesake of Hardware hasn't been with the site for about or just over ten years at this point so it's not like he was personally responsible for the chest by it article quite quite far away from it actually there's different editor in chief these days actually there been several since Thomas left so he commented though and posted the comment on the gamers next his Facebook page actually to address our Thomas harbour video and the response was made to our coverage of the justified article if you missed it you should check it out first but in that video I asked a somewhat rhetorical question uh uh I think I said Tom what have you become look at yourself I'm using Tom as an all-inclusive term for anyone who writes at Tom's Hardware and Tom decided to answer that question because there's only one person who can answer that question of what have you become and Thomas response was as follows you asked what happened Tom what has become of you well there's only one person who can answer that Tom has become a daddy of two boys and doesn't have anything to do with Tom's Hardware anymore so far so good what does Tom think of the article you love so emphatically that's that's sarcastic just to be clear here's he was being sarcastic this is actually you can actually tell this is sarcastic unlike averin Pilcher's article where we I didn't know if it was satirical or not until later and it wasn't so if you didn't know Tom went on to say well I'd say Tom would have been less kind than you have been with his assessment it is ultimately ridiculous it is indeed suicidal and its conclusions are epically nonsensical referring to the just by article by Tom's Hardware there is value in being an early adopter question mark aren't we who are impatiently into the latest texts orally aware of what we keep doing to ourselves when we purchase technology at high prices quote ahead of the curve its massive fuckin kisum we make ourselves paying beta testers and wait for software and often other hardware that will hopefully bless our brand-new tech with the meaning and usefulness they simply do not have by the time of our premature purchase there are no RT x games there is value in adopting terrine early because current games might be faster than our 1080 TI SLI setup question mark yes this is madness and good old Tom is scratching his head no less than you are Steve there's got to be value in masochism I think that is full quote Tama also said in the comments that he and Igor from Tom's Hardware de are currently discussing a potential comeback well Tom if you wait long enough Avram will make sure that Tom's Hardware calm won't be worth anything just buy it so Tom first of all personally thank you for watching the content and thank you for commenting on it's great to have the opinion of someone who was in the industry sort of earlier than I was so you've got you've got the historical site to see what's going on got more of an idea of what things have been tried before by the company is how they play out and a lot of this is is I mean this is exactly exactly what we had a problem with so Tom hit the nail on the head here and we fully agree with his comments on it so if you were wondering what Tom himself if you're wondering what has become of him that's what's become of them and that's what he thinks of they just buy it article on Tom thank you again for watching and for commenting we sincerely appreciate it next one a star predator throw knows so Astra's got a 485 pound gaming chair sort of it's more of a cockpit than a chair we're honest a straight debuted the predator throw notice at Aoife 2018 and the chair ish weighs 405 pounds has room for three 27-inch monitors plus room for a predator gaming PC and it also has motorised controls for the footrest the keyboard tray and the monitor arm it's pretty advanced piece of equipment for something you sit in the throne was also adorned with a lighting and can vibrate or Rumble with games as acer says much like a console controller so they've got a rumble pack where you put your ass in the chair no word on pricing or availability but if you wanted something that weighs 500 pounds and does all the other stuff I guess now you can buy if you've always wanted that thing FCC so the FCC is upholding that single ISP markets can be competitive and fails to let me be recently the United States 8th Circuit Court of Appeals ruled that the FCC can define single ISP markets as competitive as long as a competitive companies service region is less than half a mile away moreover the FCC is now allowed to quote rationally choose which evidence to believe among conflicting evidence in its proceedings in short that can imply that the FCC has free rein to discard compelling evidence from customers or smaller ISPs when making decisions regarding bigger ISPs or market conditions and surely there is no conflict there it could also mean that so long as single ISP markets can be defined as competitive those ISPs could be immune to business broadband price caps which could be detrimental to schools libraries hospitals government agencies businesses you name it so yeah great news Thanks thanks for that one rumor here so the I $9.99 hundred K was allegedly deleted this is another ninety nine hundred case soldering rumor or leak the folks over at X fastest have allegedly gotten hold of the unreleased I $9.99 hundred K and deleted it and at X fastest they said that the well based on the image they posted anyway it looks like there's solder adhering the dye to the IHS which would address these rumors that have become increasingly more realistic at this point and there's also gold plating surrounding the dye and a slightly different IHS design than typically so it looks like the ninety nine hundred K might genuinely be soldered this time and finally hardware sales first of all our our own stuff if you go to store documents access net we've restocked a lot of things we are out of stock on the glasses thank you for picking them up you bought bought them too fast though so they're gone but if you want a mod matte we have them on backorder they're coming back in we sold through the entire last round again thank you for picking them up we have a lot of them on the way so if you backorder it now it'll get one in the first round when it ships again and then actual hardware sales like computer hardware there's a bag of fifty six so not only is it a rare often-cited vega 56 card in the wild that you can purchase it is also reasonably priced and hopefully that's still there when this video goes up the WD blue one terabyte drive also completely unexpected up for forty bucks and we'll link those below if you're interested in them otherwise show notes below for sources for all these thanks for watching go to store doc Andrews access net to pick up a shirt like this one we just restocked these full gamers Nexus logos head to check to make sure that's what I was wearing and the mod mats are there as well and so are the mouse pads by the way they've been selling decently so if you want that pick it up and subscribe for more I'll see you all next time
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