Gadgetory

hey guys welcome to Jays $0.02 coverage here at CES 2015 and we are hanging out here at the cooler master suite at the Palms in Las Vegas now one of the things cooler master has listened to when it comes to customer feedback is they have just such a huge portfolio of product can become very difficult and overwhelming for a new buyer or even a an experienced buyer to find the right product when you have so many different SKUs that have just small variants so what coolermaster is actually doing in 2015 is they're simplifying their product line to make it easier for the consumer to identify what it is they want with their product and then to shop within a certain tier structure now the way they're doing it here with tower cases is they've got their essential mainstream performance and ultra and they've kind of put together a catalog of cases that fit that particular tier and with that same concept being utilized over here in the performance and ultra you can see with performance the idea here is you have room to expand like we've got that you know cm storm case here which is obviously got a lot of room for a custom system and then ultra being you know their flagship the cosmos - so it it really makes it simple for you guys to identify ok what do I want and they've really carried that concept to their entire lineup of CM storm products or Coolermaster products so like I mentioned Coolermaster is trying to really simplify their product line up so that it's easier for the average consumer to come and pick a product I mean they're really sticking with that essential that mainstream that performance tiers so it really becomes simple whether you're talking about keyboards or mice or headsets you basically know what it is you want are you trying to just essentially buy something basic to get you buy do you want something that's a little bit more mainstream or something that's completely performance oriented so that's really good to see especially with the company that had such a huge product range like coolermaster now one of the things they're bringing new well not really new but the kind of Reed bringing attention to is their famous at least in Europe the G Series power supplies now this is the bronze series it's an all-black PSU semi modular it's actually performed really really well out in Europe and they're bringing this back here to the Americas but of course we've got you know the v-series the gold power or gold rated power supply as well as the platinum rated power supply so it falls in that same tier lineup of essential mainstream performance and then ultra so that's actually pretty good to see now if we come over here and we look at systems behind us not only are they making it simpler when it comes to choosing you know the right products based in that tier range they've also put together a couple of user scenarios here that kind of fit you know more or less what is the end goal of the system you're building these are just suggestions of of what you could do with the different tier system that they're now bringing to the market it's you're not being pigeon-holed into that particular lineup but it's the whole goal of Coolermaster at least in 2015 is to make it easier to shop for the products that you're interested in now there's something that's actually really cool here that I want to show you guys it's a new type of cooler and I think that is going to be really interesting so go ahead and follow me okay so when it comes to coolers really things have been kind of stale in the market you've got your standard heat pipe design or vapor chamber your all-in-one coolers your custom loops but really when it comes to the advancement of technology of cooling there's a physics behind it that really has just been established in our universe and we can kind of harness some of that now Coolermaster has actually teamed up with a company called cool chip to develop what they're calling here their kinetic cooling now this is actually pretty interesting if you know anything about convection or the way that heat actually dissipates they've basically taken a well it's a kinetic cooler where the energy is actually captured through the heat sink and the heat sink itself is rotating which is actually promoting the convection or the the pulling of the heat out of the component itself and moving it into the environment but cooler masters also helped design a piece here where it's got a ton of surface area including heat pipes so you've got the kinetic energy the actual spinning heat sink with the couple Asian if that's even a word the coupling of heat pipes which are kind of standard cooling that's pushing the air through those and giving you a massive amount of cooling because you're promoting the natural like I said convection of of heat dissipation now what we've got over here is a small display of you know a standard Delta fan this is kind of a server solution here now Delta fans are really really loud in fact you've heard my gaming server I've got twenty five thousand rpm Idol fans that can go up to forty thousand rpms if I turn on the server everybody in the neighborhood is very upset with me so this is just one fan and you can hear when you turn it on deltas are not quiet so what we've got over here is actually one of their kinetics server solutions which is actually dissipating more heat than a standard forty millimeter 30 millimeter Delta fan would be pushing at high rpms but you can hear it's extremely quiet so it's actually very interesting technologies so this is something we can look forward here to in 2015 with cool chip and cooler master bringing these new concepts to light and the cool thing about this is it also because it's aluminum you could even get some cool designs they could anodized it they could be black red and you don't actually lose any of the cooling capacity because anodizing dies the metal and it's not like painting where you actually insulate some of that heat so I don't have an ETA yet and when this is actually becoming to market but I can say that this is something you guys are interested in speak up in the comments I know cool it and Coolermaster we're going to be checking out to see what people are saying about this but more cooling capacity lower temperatures lower noise it's definitely a win-win okay now one last thing I want to touch on before we get out of here and I know this a little bit longer video than normal but I thought that this was kind of an important thing to talk about is the cooler master case mod world series and you guys know I love custom computers and we've got what we got right here is actually a case mod that was actually done by Richard or you know Darth Beavis very sleek looking thing but this is a worldwide case mod with two different categories you got tower mod and scratch build a scratch builder definitely where my interest is going to be in but it's sponsored by Intel Asus ocz and Dremel yeah Dremel I mean really you can't do be a case martyr without some sort of a rotary tool so make sure you guys go check this out at mod Coolermaster comm this is going to be really cool the world series of case mods and it's actually I might have a little bit something to do with this so stay tuned for that because always guys thanks for watching our coverage here of CES 2015 as always a huge thank you to the crowd sources or crowd source contributors who helped out with the tube start campaign to bring us here without having to bring in any sort of corporate funding or sponsorship and as always guys I definitely we appreciate all of your support so stay tuned and catch you in the next one right that's usually how I end it I think