Gadgetory

what's up everyone John render from technobuffalo here and we are live from CES 2015 joined by jennifer van buskirk who is president of cricket wireless and tyler goldman CEO of deezer thank you guys for taking some time to sit and chat and we got a lot of kind of exciting things talk about so there's a new partnership here that's happening for for Cricket Wireless customers you tell us a little bit about deezer I know it's huge abroad it's kind of like the soccer of streaming services big everywhere else u.s. is starting to kind of get into it and learn about it yeah we're going to be like a way I so pretty soon in the in the US so deezer is the second largest streaming service in the world we're in 180 countries we have 16 million subscribers so it's quite large it's been around for seven years and we've recently launched in the US and with the cricket partnership will be launching even further in the US customers will get to enjoy the full experience of deezer which is a full music on-demand streaming service with the largest catalogue in the world one of the benefits of being in so many countries is we've licensed the most music in the world so users can now play over 35 million songs three million albums whenever they want on any device when you say the largest catalogue in the world how much bigger is deezer than the competition people might be more familiar with yeah most of the services in the u.s. that users are familiar with probably have around 20 15 to 20 million tracks DS RS 35 million tracks so you're really not going to have any music you love that you're not going to find on deezer so this is the music world is nothing new to cricket it sort of it's a new evolution the next step in the music offering that crickets brought to their customers tell us a little bit about why current quick and customers and potentially future customers could be and should be excited about what's coming so we've had the move music service which is really popular with customers we actually very successful growing customers with the move music service and as customers expectations have improved in wireless and increased with 4G LTE expectations they've also increased around music and so we're really excited to launch deezer and have a really fully functional world-class music service offered to cricket customers so in the world of streaming services obviously are a lot of options if people are gonna start hearing about deezer I think for the first time it start to hear about it quite a bit what's can differentiate and what differentiates DS are now from the competition yeah there are a couple key things obviously we have the largest catalogue which we talked about another is the product feature it's great to have lots and millions of knowing the tracks but you can't find what you love and what you enjoy it's quite challenging Saudis are does it in a couple key ways one is we allow you to take all of your existing history and create your own libraries very quickly second of all we make great recommendations to you in a couple of different ways one is we have flow which is a Leanback experience so you can just click one button listen to all the music that you're going to love to is we have a discovery mode and you can discover new tracks and then three years we have great social sharing so you can follow your friends and people that you really care about and track what they listened to and easily play that and again all this is done very easily it's very complicated obviously in the back end but for the front end for the user it's a very seamless easy to use experience so if I want to get deezer how do I get it well the way to get DS are will be through cricket wireless we talked about the price point it'll be about fifty percent less than the market pricing but yet the best product and that rare combination is obviously hard to offer to everyone so we've done an exclusive deal with cricket for their customers I think in a lot of ways when people are first hearing about these are I think they're also going to be reintroduced I think to cricket as they look for the best music for service available as anything you want to tell our audience a little bit more about quick I don't get a chance to sit down with the president you know very very often so what like we can you tell our audience about cricket oh yeah so it's you know what cricket is an amazing story because we actually joined AT&T in March as part of the acquisition and so since then we have launched as as the new cricket which means that we've really changed everything we have upgraded the network we upgraded the device portfolio we upgraded all the rate plans so now we have all in pricing and it's really an amazing value for customers now the biggest game changer really being that 4G LTE network that covers three hundred million pops I mean that is that's 40 million more pops than t-mobile and Sprint so we cover more customers with our 4G LTE network in the United States then there are people that live in Canada and Ireland combined right so huge game changer for cricket and all of our credit customers when you say all in pricing what does that mean what do you mean by pops yeah at cricket we wanted everything to be very simple and easy and transparent for customers so are all in pricing it includes taxes and fees so the price you see is the price you pay so people size 40 in seinem fifty dollar plan or four dollar plan that's what their bills going to say that's it it's very predictable very very transparent and by pops that's just a number of the population here in the United States so as we sort of wrap up make sure the consumers know what to expect from deezer and cricket what messages I think we can take away here so faster streaming and just wave more songs yeah it's just a this is a fully featured music service so it's not just a download service or you can do on-demand streaming radio it's a full-featured very robust music service that that I think our customers are really going to love and probably the big question a lot of people's minds is priced what is it going to be what's like what's going to cost for the end user so it's a great groundbreaking price point so move customers today can transition over and enjoy an extended free trial of this premium service and then after that this service will be a groundbreaking price of just six dollars a month and that includes taxes and fees just like all our other cricket pricing it's all in pricing which is a remarkable I'll probably fifty percent less than what you see with competitors I think you can thank you both very much thank you guys for watching please enjoy all of our CES 2015 coverage until next time I'm John render from TechnoBuffalo see you guys next video thank you guys for watching our coverage of CES 2015 if you want to see all the rest of the videos you can be coming out during the show hit the big subscribe link down below