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Back & Random Thoughts

2008-12-19
hey what's up guys John rettinger with John for lakers calm here I'm back from vacation so thank you all for the holiday wishes the same back to you hope you guys are going to have a nice holiday with your family and friends holidays and new years are coming soon so it's a good time to remember what's really important technology and all that stuff is just fun but you know family and friends are really what matters most so while I was gone so interesting things happened I danced with her some elves evidently i'll put a link to that in the sidebar definitely worth checking out and I saw that Apple announced that Steve Jobs won't be presenting at this year's Macworld and in fact this will be the last year Apple will be a Mac world both of which are a little bit sad so first from Steve Jobs not presenting standpoint you know that was bound to happen eventually it's a disciple of CEOs I suppose and maybe his time is winding down it perhaps he wants to be less in front of the camera and half his health less scrutinized every time he shows himself there's always rampant speculation about his well-being and I can imagine that takes a toll on a man so what I thought that's the case I don't know but you know what makes it does make sense me as Apple no longer presenting at macworld and think that makes sense for a few reasons first of all Apple is no longer a niche product they don't need these grandiose bi-yearly conferences to show off their products anymore you know used to be Apple was it's you Mac one in every hundred computers now you go to any college campus or graduate campus and you probably see forty to fifty percent apples and those students are going to assume be business men or women that are going to use Apple products and the marketer is going to continue to grow you know they don't need to grandstand with these events anymore you know also they were forced to develop products on our product life cycle that coincided with Mac world and worldwide developers conference now they have little more flexibility to develop products that perhaps you're more complete and perhaps aren't under their self-imposed tight deadlines anymore to release new products at the specified time frame it kind of become victims of their own success you know whats app we're going to do this year how are they going to top last year's and when you do that eventually you're going to end up diluting your brand with new products don't help just for the sake of putting out new products unfortunately Apple hasn't fallen victim to that yet but they may very well if they keep having to do these conferences every year and have to WoW the audience if they don't while the audience ends up hurting their bottom line their stock price so they really were becoming again victims of their own success also another reason they don't need these big conferences is Apple can very easily send out invitations to the press two weeks in advance and held their own events for particular products they can hold an event like they did a few months ago for the new macbooks in a few months prior to that the new ipods you can still hold these events that are product specific but when the products are ready to be developed ready to be shown not when you know to january what's apple going to do so just kind of my random thoughts and musings I don't know if you agree or disagree leave your comments down below I got a ton of videos coming up for you guys Xbox videos phone videos more Apple videos coming up real soon back from vacation energized so stay tuned for those and I'm wishing you and your family a happy holiday see you guys the next video bye bye
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