Bob Derrick Schneider I'm the senior
product manager for Ken this is Mike in
one in my kid too
these products are obviously built from
the ground up for social generation
people that want to stay up-to-date with
everything going on in their life we can
unlock the home screen you have your
loop it's not a grid of icons it's not
static all of your favorite people to
the right all of your applications to
the left and then there's one convenient
place to share everything or you can
drag stuff that you want to share down
to the spot and this is really different
for us as a company because it is built
from the ground up for a new set of
customers those that are totally
socially connected they want to always
stay in the loop with what's going on
with all their friends with all their
favorite websites all that comes
together and is delivered from a cloud
service we have a kin service that's
delivering all this down and it feels so
much like the magazine in my life
because it is all of my favorite people
and all my favorite stuff okay so this
is Kin Kin brings together everything
and everyone I love from the first
unlock of the home screen it's got all
of my favorite people and all my
favorite stuff so it's got my photo on
top I can update my status message you
know using the QWERTY keyboard
choose which social networks I wanted to
go to and I can scroll through this
thing called the kin loop and the loop
brings together everything and everyone
I love it's all my favorite friends and
all the websites I'm into so if I want
to take something for instance this post
about the can you I walk through share
that with some friends I can drag that
down to the spot and the spot is it a
new way to share and I can take the
stuff I want to share the people I want
to share it with bring them together
oops misfired I can bring them together
and share it out through all the ways
they communicate already so text or I'm
a mess or email I can upload to his
favorite social networking site as well
so that's the spot the spot brings it
all together makes it really natural to
be able to share we have a full Zune
experience on these phones the first
Windows Phone to ship with Zune I can
get some of my favorite you know TV
content movies play that right here
it'll play across you know my kin phone
my xbox my PC all that
together I can also go in and access the
massive Zune Pass music service so I can
get to millions of songs anytime I can
search for those songs find artists find
albums I can stream them over the air or
I can download them I don't have to do
anything else I have literally millions
of songs in my pocket and then one of
the last things I'll show you is the
camera experience the camera is great
because it's a totally connected town
camera it's always online
it's got photos and videos as I've been
capturing them I can drag them down to
the spot I can mix together photos of
videos and the really cool thing is
everything that I'm capturing is
automatically getting backed up to my
own secure website and full resolution
so when I'm sharing these photos for
instance to my favorite social networks
through the spot like Facebook for
myspace or Windows Live it's actually
sharing them from our service over to
the social network so I don't have to
wait or burn through battery as my phone
uploads each of these photos videos one
by one so that's really cool and then of
course the last piece which we don't
have here is the Dickens studio which is
the website that brings everything we're
here it from your phone that you can
create or receive your photos your
videos your call history your messages
all that's available from any web
browser Mac or PC and you can just get
to it and you can share
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