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Tech YouTuber Tips

2013-08-14
this episode of TechnoBuffalo is brought to you by netflix what's up everyone welcome back to the episode of renter's rants mrad renters the show where I usually rant and rave on something that's been pissing me off this week in technology but the past seven days I've actually been pretty happy nothing's gotten my rant he's in a bunch of ins gotten me mad and cranky I've gotten good night's sleep and I am all smiles so this is not gonna be a rant evideo there's gonna be more of a video of trying to help you guys and I'd make this video about once every eight months and more subscribers come on and haven't seen it there's always refresh information to give so if you are an aspiring youtuber you're an aspiring tech journalist I have advice for you let's go and get started definitely that might be new to the YouTube channel it started just out of my love for technology I was looking to get a brand new computer I had this giant 17 inch HP laptop behemoth and it died on me and I thought hey you know what I think I want to try a Mac and I didn't know how to use the operating system so I went on YouTube I tried to find tutorials on people using the Mac and there wasn't anything out there there was no one out there showing how to use a computer YouTube at that point pretty much just guys get kicked in the balls and cats playing piano so I figured hey I'm also going to look up video cameras I'm gonna find a nice cheap video camera and I'm gonna make videos many people watch it maybe they won't really so force me to learn my new computer so I bought this like absolutely garbage video camera from Costco it used tapes if you watch earlier videos you can hear like the tape winding as I go and I bought that Santa Rosa a MacBook Pro that I still remember with very fond memories and start making videos just for fun and people started coming and watching them and I was able to interact with every single person I was able to answer a single comment the small community I loved it it really sort of brought a fire in me that I never had I I was always okay what I did before I was in marketing and I was always you know I had done all right I didn't have that passion for work I didn't have like that fire that got me excited to get up every day and doing this loved I got to talk about technology which I've always just I've always heard been a part of my life I couldn't believe it so it grew and I was able to sort of figure out how things work they got into the YouTube Partner Program and started TechnoBuffalo bring sort of very condensed version of where I am right now but what I had that you guys don't have is I had the benefit of being one of the first to market I was one of the first folks I started making you to lead us on about technology one reason I was able to achieve really any stress subscriber growth or notoriety because weren't the video other people out there I think people that are doing videos now are infinitely better than I have been Utley more talented no more than I do but having a killer time getting exposure so I want to share some tips for you can do now if you're starting a YouTube channel or if I already have a youtube channel what you can do to possibly grow it and get noticed so let's go and start with one big misconception you need crazy expensive camera equipments and you gotta have a lot of money to biotechnology both of those not true at all my early videos I wasn't using that crazy tape camera others in the iSight built in my computer you can pick up a very cheap HD webcam lesson one hundred dollars don't you invest in a to three thousand DSLR video camera it's just not necessary use the built-in audio until you feel like you've got the resources to get something better but it works and it's fine I got to go out and buy every single piece of technology that exists either you could talk about your opinions on them you know talk about Apple if you want to give your pans on the new iMac mantis air or this really buy it go the Apple store if you got one year you play with it if your pressure dollar design and talk about it be on with your audience hey listen I don't own this beer my first impression and playing with it for a few minutes and share your thoughts that way I share your thoughts on keynotes as I happen to like what's happening you're not like what's happening you know do you like what Microsoft has announced you really a big fan the surface talk about why share your opinions doesn't have to be always so product based number two find your own style or voice if you watch my earlier videos I was really really really bad in them I was trying really hard to be somebody else and it was until I realized you know what I'm just gonna be myself on camera and I hope people like it and I serve it's hard to have a little bit of growth so be yourself don't copy anybody else's style don't copy my style my decide works best for you find the editing style that works best seeking of editing style you don't need crazy fancy editing equipment either if you buy a Mac comes with iMovie which I used up until like a year ago or if you buy a PC Windows Movie Maker works great you get a free trial of Sony Vegas for a month see if you like that Adobe's got awesome offerings that you can try out with cloud services for I think 20 bucks a month so you don't have to spend a lot of money to do this the next thing is be very mindful of your language if you wanna be taken seriously want to be professional the professional language don't use you know slang words try not to use hums AHS and lights be very careful of like I use that all the time I earlier videos don't use idioms don't put smiley face in your descriptions don't spell words with a Z that should end in an S just be professional but yourself would be a very professional version of yourself it would be some advice for you the next thing is how we get on the product where these products come from how could you possibly get them as well and the answer is it's going to be very difficult and it's much harder now than it was back when I first started because there swimming were people trying and aiming for them when I did net for starters I went to a whole bunch of companies I made a spreadsheet of almost 100 companies ranging from 18 T all the way down to small case manufacturers I went to their website I found press contact I found press releases the bottom of those illest press contacts and I wrote a really detailed thought-out message what value I could bring highlighting me review their product now by no means did you ever guarantee a good review and you should never feel obligated to give a good review because someone set your product I'll pair people know how things work be honest be a hundred percent honest we don't like something say it but always be fair and try and leave your own biases out if you're an Apple person and you're reviewing an Android phone trying to get it through fresh eyes don't look at it why you don't like it look at it why somebody else might like it be sure to follow up with this PR people if you did a video on it you've got a hundred views or 200 views share that with them give them update report to a boss to show that they're doing their job well it gives them a little bit of leverage it makes their life a lot easier you want their life to be easy tag your videos how do you tag your videos it used to be you just blank it tag everything did a article or video about a phone you write 35 different tags you put phone when 70 different placing description not so anymore YouTube change your algorithms be very short and concise with your tags if you're even something like the Galaxy Nexus or X is for for example you would do any fits review the Nexus 4 all attacks should be would be LG LG Nexus 4 LG Nexus 4 review Nexus 4 review new neck review google android now in really me the extent of it don't blink attack everything you're gonna make your video fall down so that's sort of a whole bunch of advice crammed into one video I hope it helps I wish you guys the best of luck it's a really crowded field out there and there are ton of people that have much more talent than I do and I hope you guys get the exposure that you deserve it's not a competition between me or any other youtuber that might be out there including you we're all part of the same family you get success notoriety only helps elevate the whole field you don't they say you know you put more water in the old boats rise so I want all boats to rise and I want you to be successful I hope this video helped so let me take a minute to thank our friends and sponsors at Netflix Netflix you know them you love them it is the best way to get streaming TV shows and movie dripped into your television set laptop your smartphone via a ton different platforms whether it's your Xbox your ps3 or tendo we you are a ton of other things get your Netflix on you want to catch up on the new season rest of development Netflix is the only place to watch it get yourself a free 30-day trial go to netflix.com slash buffalo today again this netflix.com slash buffalo please leave all your comments i want to hear your advice maybe I lift something out you can share with other people leave that all down below you see they do a thumbs-up stuff we appreciate it I'm John Breton dare not see you next week
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