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Everyme for iOS hands-on

2012-04-12
this is Ellis with the verge reviewing every me for iphone a new part Google+ part path social network that tries to build circles in a way that no such social network has ever done before so when you first open the app you can actually connect it to your entire address book which is the upper bounds of everyone you're ever connected to using every me so anyone in your address book is going to make it into your circles that you can share with but no one else it takes the people in your address book cross-references them with Facebook Twitter and LinkedIn spends five seconds doing some super intense number crunching and comes out with circles like family the verge for the place that you work University of Michigan New York for people who labeled that they live there in facebook Business Insider for my old co-workers and even the auto created sweetheart if you have anybody listed as your significant other on Facebook so the point of every me is to be able to share with people in intimate circles just like on google+ so you go to family let's say and you have a cover photo kind of like on facebook and the app just really looks a lot like path which is a good and a bad thing so you do compose at the top you can tag it with location a picture some text and as soon as you hit share it's actually going to be shared to everyone in my family via their email address via the app if they have it or if all else fails via text message so that's one of the cool things about the app is that all of this information gets pushed out to people even if they don't have the app and that's one of the real cool features here if you can get people to engage with you on it so when people respond via the app via email or via text message all of the comments get aggregated in one thread which is actually pretty cool so if you want to create a new circle to share with you hit the plus sign and let's call this one Disney hit next and you can choose people that you want to put inside your circles so the app hopes that it kind of got down your basic circles that you want to share things with on a day-to-day basis but let's say I want to add Billy do knee to my circle I just want to share with him I want a private thread for all of our photos and text correspondence so once I've checked them off I cancel and I'm going to hit create so because I have his email address information it's going to default to that so if you see sharing with two people here at apt sharing and it says Billy Disney and then there's Billy's verge email address so i will say hi share and it's going to share it with Billy so here's something that I'm glad this came up it's called magic stories so for any of your circles you can turn this on or turn this off and magic story is what they are is it's kind of like a side note feature of the app what it tries to do is look at Facebook LinkedIn and Twitter to see which things in your life might be important so let's say a tweet of yours got retweeted 10 times it might share it with this circle or if you made an announcement got a new job posting on linkedin or let's say change your relationship status on facebook it would populate your circle with that information so it's cool but it's also kind of scary because while you can choose which circles receive information from magic magic moments magic stories it's still kind of weird because it's kind of like you'd want to share this with these people anyway but you can't always control what it deems is popular so let's go back out to the settings you can change the push notifications so which is good because you're going to be getting push notifications with this app you can change your profile and add to remove email addresses and phone numbers you can change your circle settings too so let's say for Disney I can change the name of it if I want it to populate with magic stories if I want push notifications and but let's say there's another scenario let's say my grandma doesn't have a email address and doesn't have the app so what you can do is add a person manually so you add it with their phone number and let's put brown put the phone number and you hit ed and now grandma is going to be in a circle with you and when you share something with Grandma sit hi it's going to actually get pushed to her phone which is interesting because if it's a picture it'll get pushed to her phone as a link and if it's text it'll get pushed her phone as a text message which she can reply to and if she replies let's see if we can get this working right now via grandma if she replies it should pop right back up inside of the application so every me is cool but it's kind of a novelty concept we kind of feel like it's more of a feature that could work with in something like Facebook and Google+ because not a lot of people want to spend time picking which circles they want to share with especially when it's only on their iPhone so it's cool it's a great concept but we're just not sure this is the kind of thing we'd want to use every day especially since it kind of turns see there's every me hit read so now hi cutie from Grandma inside of this thread so I can love it which is also kind of like how the emoticons work on paths so it definitely takes inspiration from that app so on the whole we're just not really sure what every me is it's cool but it just doesn't have a whole lot utility because you don't want to spend that much time inside of the app making decisions about where you want to send data to so let's say I post a picture here it's not going to be going through to Facebook or Twitter or anything like that a couple other issues with every me are one what type of situation are you in where you're only going to want to share with a small group of people that you couldn't just send them an email because really this is kind of like a glorified email chain like if you look at the verge I have I'm sharing with five people here none of them have the app and even if they did it wouldn't be that much different than this so it's a nice like flexible space where you can do this and magic stories can populate information but besides that it's like if you use a nice email app like sparrow your email thread is going to be pretty good looking anyways and it's going to have pictures in line and it's going to look good and so that's that's kind of a question of utility another problem is that the issue with something like Google Plus isn't in building circles because building circles is easy and every me assumes that that's the hardest part like for example the University of Michigan circle would surely be difficult to make in something like Google+ but what type of situation am I going to want to share with all 240 people inside of my cell phone's address book that all have University of Michigan listed under their their school they've attended so right now if I wanted to I could easily send something whether it's a picture or text to all 240 people that I know from the University of Michigan and it would pop up on their phone if I don't have their email or would pop up in their email and the emails from every meter actually pretty nice looking but it's just kind of something that I wouldn't really want to do very often and the best feature here really is that it does a great job building these but what's the real situation for using them and small ones like family only take five minutes to make anyways on google+ or on facebook
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