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Fujifilm Instax Square SQ10 review

2017-06-02
this is the new fujifilm instax s q10 and it's an instant film camera just like all the Instax cameras that have come before it but with one huge difference it's also digital this is fuji films attempt to taking the fleeting fun that's associated with it in fact cameras and finding a way to keep it relevant in the age of Instagram now they did that by putting a three point seven megapixel sensor inside in a 3-inch LCD screen on the back now this camera also uses a new format of intact film it's called in Sachs Square and it's a little bit bigger than the insect's mini a little bit smaller than the insect's wide there's two different ways to shoot with the XQ 10 there's an auto mode where it prints everything that you shoot and there's a manual mode that lets you shoot digitally as much as you want and decide what to print later you can also edit those photos there's ten filters built-in a vignette tool and an exposure tool now one of my favorite things about the SD 10 is actually the animation that plays when you print a photo it is a total gimmick but it's also one of the most fun traits of the camera it's also a sign of just how much this camera can delight people people get genuinely happy when they see it start printing photos they all want to be the one that's holding the picture while it develops and they also want to be the one that gets to take that picture home the difference with this camera more than any other insects is that you can finally accommodate that request it's also easier than ever to try out the creative modes like double exposure or long shutter because you can try and try until you finally dial it in all without wasting a print the battery is great too it'll last you through a full weekend of shooting editing and printing you pay a price for all that though literally the film packs cost seventeen dollars each and the camera itself costs two hundred and seventy nine dollars luckily the camera performs well enough that that price doesn't seem so unreasonable it turns on fast focuses sounds and shoots s the only hang-ups I really had was they can definitely miss exposure from time to time and it's a bit awkward to get back to the live view from playback mode the viewing angle of the screen which is not a touchscreen is also pretty bad you have to be looking straight at it to get a good read of anything that you're framing up otherwise it's really easy to use the shutter buttons on the front are satisfying as well as the ones on the back now the new square film is just like in saks film in the past it's super contrast II it's got good colors but it's definitely going to take you a few packs to get a feel for it and the flash on this camera is strong but it's not strong enough to wash things out it can actually help create some of the best photos this camera has to offer and that's coming from someone who doesn't usually shoot with flash now the most dumbfounding thing about this camera is that it's not connected to get the files from this camera to your phone you have to take the microSD out of the camera put it in an adapter put that in your computer and then get those files to your phone from there for a camera that's supposed to be all about the Instagram generation it feels awfully disconnected from Instagram now maybe it's good that it's not connected in the sense that you don't wind up interrupting the moment to focus your attention on which photo you want to post to Instagram or some other social media network and besides Instax cameras have always been at their best when they've been used to capture fleeting moments like it partying with friends something that the S q10 is missing is that sense of urgency with other insects cameras people know that their time and attention is precious and so they're more willing to play along so that you don't waste film that goes away when they know that you can take 20,000 photos and print the best later now don't get me wrong there is something I love about the idea camera it's sort of what I always thought would make me want to buy an insect in the first place and could you film got a lot right here I really love the design I love the way it feels to grip and shoot with it and the interface is quick and fun the printed pictures look great and the hoarder in me is happy to have digital backups but now that it's here I'm realizing this idea isn't all I thought it would be maybe a more connected version of this camera is exactly what I'm looking for or maybe I just need to learn to cut the cord and stick the instant film oh no why did you print that one home is so bad but it's just going to be Tina from Bob's Burgers
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