Gadgetory

hey this is Josh from the verge and we're sitting with Stephen Elop CEO of Nokia and we're here at CES 2012 talking about what are we talking about today we're talking about Nokia's re-entry into the US market we had a lot of great announcements over the last few days we talked about our partnership with AT&T and introducing the Nokia Lumia 900 exclusively with AT&T this is the scien version here this is the cyan color we've got it coming in cyan and black you know LTE network amazing just blazing speeds on the network and this you have the this is the 800 so you can get a size comparison absolutely between the two let's and so we took wait it's way much bigger screen 3.7 there 4.3 inch there yeah so we announced that we announced that the 800 will be showing up in the Microsoft stores yeah that was a surprise the Lumia 710 starting sales in t-mobile stores this week at $49 with a contract which is just a great way to go after the 150 million smartphone and tenders the people write the people who are there on a feature phone exact rate they're looking for that up so let me ask you I have a couple quick questions I know we have a ton of time so really quickly so you're selling the 800 unlock there's a smaller phone are there plans to bring that to other you're not gonna have making any announcements but if you see this coming to carriers in the US or are we going from the 900 so there'll be new for so we haven't announced any plans for that with carriers in the US but we did announce with carriers in Canada the 7 i-10 and 800 are going to Rogers and tell us how effectively so you'll see it there so they're on their North America and you're gonna see them in Northmen know what you're going to see though is just a continuing pattern of additional devices at different price points with different operators so you know at each step of this journey it's really exciting to be able to stand up and say and here's the next element because a big thing we've been focused on at Nokia is changing the clock speed of the company right you looked in October just a few months after we even signed the deal with Microsoft is like here's a 7/10 here's the 800 then here's the 900 with LTE support being shown so you have to do anything without a thousand next right we just have well are you gonna go to four digits I don't know how high the numbers could go but right well I think infinite really is the answer and we just have to so so I have a question I was at your keynote yesterday not your keynote but your presentations here and you kept referring to these devices as the first real Windows Phone yes now HTC makes Windows Phone Samsung makes them LG makes them and your you have a close partnership with Microsoft yes what do you mean when you say the first real Windows Phone what does that mean what I specifically mean is that we are doing our best work our best ideas our best innovation for Windows Phone that's where we begin we have a new innovation you know here the for example the optics in this we've made some amazing advances and make the capabilities of these devices and you're getting me to point out and the very first efforts land on the Windows Phone platform with a number of others that's not where their primary focus is right so when we say the first real Windows moment we're really saying is we're doing the very best design the very best hardware and coupling that with the Windows Phone software and all the services around it and really so you think you're saying you think of it as more from from the nokia perspective of looking at the device versus Microsoft saying hey we've anointed this the real Windows Phone I mean every every Windows Phone is running and this is one of your points also is that you don't have the fragmentation issues across Windows Phone because you guys are all running basically the same build but you're going to deviate from that at some point I mean you're at least going to add there's gonna be an additive effect with Nokia so then what happens there tell explain to me how Nokia brings its DNA because you've obviously got the hardware DNA right and we know that the software is relatively unchanged from if I went to buy the HTC Titan 2 which was announced yesterday that's gonna be running the same software as this device so what's the next where did a lot of you know DNA today let me give you an example one of the areas where we have a tremendous strength is in location-based services now you may think well that's just a map or that's whatever but as an early example of differentiation with the Lumia products you get Nokia Drive which is full voice enabled turn-by-turn navigation in many countries around the world included in the cost of the device many other platforms and environments are paying quite a bit of money right right and that's not enough as your as your personal now and how integrated is that with it with the phone I mean can you jump could I jump from a Bing map search into those who drive those things are just beginning to be there so that's a good example but this is the point as we've just begun this journey you will see so much more like that where the Windows Phone platform and I emphasize platform because a platform says you extend you embrace you build upon it and that's what we're doing to drive differentiation and again our very best work our focus will be on doing that and so because they don't get such a close partner with Microsoft on the software side you know as well as making devices will nokia drive come to HTC well we see those pieces of the Nokia's brought in go to other I mean if you're if you want to keep an unfragmented ecosystem how do you do that so the way you do that is there's certain base elements that will be introduced by Nokia and shared with the entire ecosystem but we still reserve the right to say hey here's something that takes it a step further for example Nokia Drive is an application that builds on the location-based services that doesn't fragment the ecosystem to include that in the cost of our device it just differentiates us so I give you the opposite example which we wouldn't want to do and that is introduce some API is an SDK or something that cause developers to build applications on a Nokia device that couldn't run on other Windows Phone devices right that would be it so you want to utilize what's in what's in this core of the OS without you essentially don't want to create anything new a new component that would mean that HTC or LG or Samsung or any other anything we want the court end up with missing functionality because you guys are right we want the core there we may extend the core by contributing things and others may build interesting things upon that but we continue to reserve the right say hey here's here's a unique capability that we want to enhance photography is a good example where Windows Phone supports cameras it supports a picture gallery that's all good right but with the type of cameras and lenses and things that we still have ahead of us you can imagine that there's special software that better interprets the images or you a better experience and imagery on our devices right those types of things right and that and that's going to be a noticeable difference obvious yes so so couple I know you're in a big hurry and a couple of couple of questions and then go but pricing and availability you I mean you guys kind of danced around it didn't dance what we didn't right I mean well you very firmly you didn't announce it but you said this is coming I think you use a phrase something like in the in the in the very short next months or a few months or something like that next couple of months so this is a q1 device so we haven't been more specific than the next couple of months okay and on the pricing side we haven't provided the firm price yeah but what we have said is we intend to be very aggressive right aggressive in the in the high-end premium device we intend to be very aggressive right because you've got the 710 which is kind of the on the lower end of the scale yes in terms of pricing but at the same time with even with the 900 we expect this to be a device that first time smartphone purchasers will be interested in putting in their pocket right so we're going after them so so when it comes to what no kit can bring to the table down the road you guys had you know you were doing Symbian you've kind of left that behind you did a device Amiga device which was kind of almost a one-off now the n9 right and you know there's a lot of good software there a lot of good software design gestural stuff yes can we expect to see some of your haptics on the keyboard in fact are amazing it just feels like it almost feels like you're typing on a real keyboard on that virtual keyboard is that the kind of stuff that we we can expect will it be that do you will you work with Microsoft that close we will first of all we will absolutely be working that closely there's a number of things that that typify a Nokia device you know Symbian devices and on the n9 some things that you're already beginning to see come over for example the industrial design this started with the anigh and carried on to the 800 is now carried on to the 900 that's a good example of a type of things that we're doing is taking innovation that's been successful in other platforms and bringing it forward as well as introducing new innovation right way so so but on the software side I mean is that will we see I mean would the keyboard be a place where you might collaborate something is any raw level examples our good ideas in areas where we could collaborate know what we do is decide which of those actually have the greatest consumer appeal within always a limited amount of time what are the ones on which we need to focus because they're going to serve our consumers best but you will see specific examples of elements of both Symbian and the n9 that will land in the future just as an example with the n9 when we introduced the n9 we said that even though it's a first device on me go and we weren't carrying on with me go outside of the lab environment we said that there would be elements of the user experience elements of a development environment elements of the of the industrial design that we live on right now what we've done since then is that oK you've seen the industrial design at the n9 landing in the Windows Phone products we've said that the cute development environment would land for the next billion for the lower-priced devices they haven't said what where that user experienced that gestural work will land but it's gonna land but it's not it's not out of the out of the question now there's a very good work there that will continue on ok ok Steven thank you so much we really appreciate it