Gadgetory

hey everybody this is Sean with The Verge and I am here at CES 2016 looking at one of the most surprising products we're going to see all week it's nikon's key mission 360 now forget the name this thing is an action camera not only is it an action camera it's a 360-degree video action camera that can shoot footage in all directions shoot it in 4k uhd and a whole lot more unfortunately we're not going to be able to touch the thing today but we've seen some sample videos of this thing unfortunately those have been on some Wi-Fi that's not so great so they don't look so great but what we can see when we see some of the videos that icon showing us here at their booth is is it looks really great from one side when the camera is locked on in one direction similar to the field of view of a GoPro it actually doesn't look that bad it definitely looks a little worse than a hero4 black or silver but the quality is not bad and then when you think about the fact that that video will eventually be 360 degrees something you can turn around and look in every direction compared to other consumer 360 degree video cameras it's actually really good it's better than the Ricoh theta s it's better than the 360 fly and it's on par with some of you know the earlier multi camera VR rigs and that's really what Nikon wants to do with this camera wants to give consumers and semi-pros the ability to shoot virtual reality on the cheap and with a rig that's light and easy to use you can see they've obviously started to build out a number of mounts something similar to what you find with like GoPro or Sony so you're gonna be able to put this thing on your helmet carry around on a stick you can sort of stick mount it to anything and that's a big deal you're going to be able to want to show new perspectives when you have 360 degrees to deal with now we don't know pricing we don't know availability there's a lot we don't really know about this camera but what we do know is that no one's really doing anything like this yet and definitely none of the big companies are doing anything like this yet now what we were able to learn from Nikon is that this is not going to be the only action camera they're going to make this is just the first one and just happens to shoot in 360 degrees or more coming in a family of action cameras so there's going to be more coming from Nikon hopefully this year for more from CES 2016 head to the verge comm and head to youtube.com slash The Verge and subscribe