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Nokia CEO Stephen Elop discusses new phones and accessories

2012-09-05
well hey this is Josh from the verge and we're sitting here with Stephen Elop the CEO of Nokia and we are talking about Nokia's new products big announcements Stephen thank you for sitting down with us my pleasure you're here in New York you're you're brandishing currently brandishing a phone that is a new device tell me what you're doing here tell me what's going on with Nokia what is what is happening well you may recall about 18 months ago we launched a new strategy where we partnered with Microsoft for our smart phone efforts you've seen a series of steps since then including last year the introduction of our first Lumia products were here in New York today to introduce the next two members of our Lumia family indeed the next generation of Lumia products and that includes the Lumia 920 and the Lumia 820 two products that we believe represent the most innovative smartphones in the world top of the smartphone tier absolutely globally absolutely so tell me a little about these phones obviously new colors they're very brightly colored but but what are the you've got kind of a you were talking to me earlier you said you've got a mid-range which is the 820 that's correct and then the the top tier which is the 920 that's correct so give me give me a brief overview of what's going on with these devices so what we're doing with these devices obviously we're building on the Windows Phone 8 platform in order to deliver the most personal smartphone experience and already some information has been shared about the new Live Tiles and how you can make it a more personal experience but nokia has taken it a step further than that for example we've introduced some amazing capabilities that allow you to take absolutely the best pictures and video the way we've done that is through the extension of our PureView technology you may recall we've done some lossless zooming work with the PureView 808 device now we've introduced floating lens technology where the lens is actually floating in this device and so it stabilizes the images now what does that mean to a consumer it means that in very low light conditions or if your hand is shaking or you're on a bicycle or something like that you can take beautiful images that are stable or videos that aren't bouncing all around baby you're calling this you're calling this pure view but your previous pure view is a very high resolution in PureView so is PureView now more malleable that Purim applies to camera general camera technology or how does that your review is about the very best pictures and videos and when someone is trying to take the best images they may be trying to solve the zoom problem the low-light challenges the shaky hand opportunity all of those things so PureView is about solving all of those problems in the 9:20 we've gone after low-light conditions and the shaky hand you don't have a massive megapixel not on this particular device how many megabytes 8.7 megapixels on this device but a tremendous amount of processing that goes on against that that sensor in order to deliver just some fantastic imagery so that's one element of it second key thing that we focused on is making sure that you can navigate through your world better than with any other device now traditionally that has meant mapping navigation perhaps public transport navigation to use the public transport system but one of the things that is a key element of our platform now is something called Nokia City lens where I can hold up this device and through the camera lens be looking at the world around me and overlaid on that screen are icons that indicate where for example if I'm looking for a particular coffee shop or the Intrepid which is just outside the window here I can find it touch it navigate to it so a really really enhanced experience to help people get around the city and mapping is something you said recently I think on an earnings call that you guys wanted to be the the we're company you wanted to be really known for navigation and mapping and have that ties in to your devices are you gonna will you be partnering with people on this is this gonna be something where it's like Foursquare wants to become part of your this augmented reality view is that is that a place where you see yourself going to tie in other services or do you feel like this is something that's wholly owned by by Nokia so with the the Lumia products we're introducing applications that take advantage of the wear platform augmented reality is an example that we've chosen to build on that platform you will see others we recently announced Groupon as one example who themselves will build applications on that ware platform and what you should expect to see in the weeks ahead are more and more companies saying we're making a bet for our location-based services on the Nokia wear platform there's a lot more excitement coming in that space right now I know we don't have a ton of time so I kind of want to you've got a lot of announcements you've got wireless charging with these devices correct just set the device and a way though you have a doc that your work you've done with JBL which is a some sort of fusion of Nokia and JBL technologies a fusion of technology a fusion of design but it allows you to set the device on the speaker and it's charging you can NFC parrot and you've got a beautiful sound system built into it so just by setting the device down you're connected you're charging everything's working beautifully and so you're not saying what carriers here in the US you're launching with that's correct but LTE you'll have LTE devices that's correct so we can kind of guess who that might be you're not saying an exact date on when these are launching in q4 you're not saying prices that's correct so you're not really saying any detail that a consumer might need to be able to purchase one of these that's okay I understand you've got to get your ducks in a row here's what I want to know you released the Lumia 900 just seems like a few months ago what was the actual launch date in the US huh it was the Easter weekend okay Easter is in April April that's right okay so we're in September now not that long not that long of a stretch and you've got a new flagship phone what do you say to people who went and bought the 900 who just bought this phone they're not getting fully upgraded to Windows Phone 8 you've got a new front of the market which looks sort of similar but it's clearly way more powerful what's the message to those people I mean how did it do I mean how do they continue to stay in love or be in like with Nokia and with Windows Phone when they just spent this money on the phone and they just got into a contract and you've got a new phone on the market what is the message there the message there is very clear and that is we're continuing to invest in the Lumia 900 as well as the other original Lumia products so certain of these capabilities for example that new start screen and the arrangement of tiles which is entirely new and improved will be bringing that back to the existing Lumia devices similarly the city lens technology will be available on those devices and there's many more examples like that some of what we're showing with these device things like wireless charging things like the floating lens technology for that stable image those things the hardware is not in the older devices so there's there's only so much we can do but where we have been able to make those improvements and things that really matter to consumers we're continuing on that with the existing product but I mean if you but if you're a consumer wouldn't you feel a little slighted that you guys just released this flagship device and now you've got a brand new one a few months later what I would feel is that Nokia for many years has demonstrated its willingness to continue to support and invest in existing phones even while new technology makes new experience as possible in the technology world there's always that step forward that's what makes it so exciting for us and for consumers as well and so we'll do everything we can to help existing consumers while also bringing the next generation of experiences to them okay I know we have to wrap up Steven thank you so much for joining us that's a look at the new Nokia products and chat with Steven thanks so much pleasure of everything
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