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The Hyundai Ioniq is a three-pronged attack on the Toyota Prius

2016-03-02
hey folks its Jordan from the verge I'm here at the Geneva Motor Show at the Hyundai booth with the new hyundai ioniq which is their competitor for the toyota prius and pretty much every other hybrid and small electric car on the market unlike most of them though it has three variants which is a unique thing for the industry and Hyundai is very proud of this one is a normal hybrid with a battery that's charged up through regenerative braking another is a plug-in hybrid that can actually go 50 kilometers or about 30 miles on an electric charge before the gasoline-powered engine kicks in or this one behind me which is an all-electric version it can go Hyundai says 250 kilometers on a charge which is about a hundred and fifty five miles and Hyundai has some interesting ideas about how they might sell it they could sell it like a normal electric car where you buy the car and the battery with it or they might let you buy the car and then lease the battery because they think battery technology in the future might improve so you could keep the car but swap out the battery for whatever that new technology is the electric version should cost about 40 thousand euros when it goes on sale later this year in Europe and Korea the hybrid and plug-in hybrid versions they say should be pretty comparable to the Toyota Prius if not coming in a little bit cheaper and it sounds like they're going to come to the US later this year we'll see if Hyundai has actually built a Prius killer or just going to expand the market a little bit more either way we're excited to try it out this is Jordan with the verge reporting from the Geneva Motor Show for much more you can subscribe to us on youtube at youtube.com slash The Verge or head to the Virg calm
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