Gadgetory

this is a 4k TV that's a 4k TV and so are those but what this 4k actually me there are two interpretations of 4k the basic one is the panel resolution which is 3840 victims across and 2160 down so it's 8 million pixels which is four times the resolution of a standard Full HD panel the second interpretation is a slightly greater number which is 4096 x 2160 which is what movies have been produced in commonly nowadays imagine the best picture you've seen x 4 is so much more details so much more depth and texture is it's unbelievable it's the biggest TV we've got here standing behind me and it's the next revolution of TV for the consumer so for key means more dots how much that extra resolution actually matter the answer is not much on an average TV works from a conventional sofas traveling distance what we need to do this thing bigger much bigger about four times as big at 50 inch it has the same pixel densities and the pixels per square inch as a 32 inch full HD you start putting full HD on 50 inch and above you can really start to see the pixels that make other pictures which is why the quad HD resolution is so apt for the bigger screen sizes living rooms tend to be you know very big in some markets and if you look in the US for example you know a lot of people are going to projectors and we're offering an option here instead of a projector you can actually have an LED there with much brighter puncher colors great detail you know Steven Spielberg's of the world you know they would be a fact they would be a great customer for our UD TV it matters because people are getting used to figure a bigger screens movie companies are starting to film in 4k so we can let customers enjoy that quality the immediate problem in 4k is easy to guess just because the TV will support super high def content doesn't mean that you have any such program to enjoy but the same was true of HD at first and the entertainment industry figured out a way if there's a profit to be had the content will flow in whatever format people are willing to pay it's going to take time at some point you know it's it's going to have to be the TV will have to be in the living rooms before the content is ready we don't think that's a huge problem though because that was the same thing that happened with HDTV the TVs were out there before all the all the stations were providing HD 10 but in the end they caught up to one another give me a question left is how many of us actually want I have the room for an 84 inch TV in our living rooms even if it is ultra high-definition we do intend to bring it to Europe and North America in the future costs in Korea is about 23,000 US dollars but we expected to be cheaper by the time it launches in the other markets in the next couple of months so this TV this is the 84 inch sony TV it will be available Christmas around 25 thousand euros so there we are